Press Release

The Henry Ford Celebrates Record Attendance for Signature Programs

(Dearborn, Michigan – January. 22, 2018) –  The Henry Ford’s signature events had a record-setting year in 2017. Hallowe’en in Greenfield Village drew in more than 67,000 guests and Holiday Nights broke records for the third year in a row with more than 93,000 guests. 

“Hallowe’en and Holiday Nights in Greenfield Village continue to be nationally recognized programs and top attendance performers thanks to the efforts of staff that work diligently year-round to create these inspiring experiences for our guests,” said Patricia Mooradian, president and CEO of The Henry Ford. “We look forward to the year ahead filled with new traveling exhibitions, programming and national events including the National Invention Convention and Entrepreneurs Expo in June.”

The institution welcomed more than 1.77 million visitors in 2017 thanks to new additions, unique exhibitions and programming including the opening of the Davidson-Gerson Glass Gallery in Greenfield Village, the permanent exhibition Mathematica: A World of Numbers and Beyond, and temporary exhibitions House Industries: A Type of Learning and The Science Behind Pixar which runs this year until March 18. In addition, The Ford Rouge Factory Tour recorded its second highest attendance with 148,000 visitors in 2017.  

The Henry Ford kicked off 2018 with record-breaking attendance on Martin Luther King Jr. Day, January 15, providing free admission to nearly 18,000 visitors. The institution looks to continue 2017’s success with the opening of new museum exhibitions coming this spring and fall, and the airing of The Henry Ford’s Innovation Nation’s 100th episode in April. For more information on The Henry Ford, visit www.thehenryford.org.  

About The Henry Ford
The Henry Ford in Dearborn, Michigan is an internationally-recognized history destination that explores the American experience of innovation, resourcefulness and ingenuity that helped shape America. A national historic landmark with an unparalleled Archive of American Innovation, The Henry Ford is a force for sparking curiosity and inspiring tomorrow’s innovators. Nearly 1.8 million visitors annually experience its five attractions: Henry Ford Museum, Greenfield Village, The Ford Rouge Factory Tour, The Benson Ford Research Center and The Henry Ford Giant Screen Experience. A continually expanding array of content available online provides anytime, anywhere access. The Henry Ford is also home to Henry Ford Academy, a public charter high school which educates over 500 students a year on the institution’s campus. In 2014, The Henry Ford premiered its first-ever national television series, The Henry Ford’s Innovation Nation, showcasing present-day change-makers and The Henry Ford’s artifacts and unique visitor experiences. Hosted by news correspondent and humorist, Mo Rocca, this Emmy®-winning weekly half-hour show airs Saturday mornings on CBS. For more information please visit our website thehenryford.org.