Ford "The Universal Car" Sign, 1910-1918
Add to SetSummary
Henry Ford's Model T was the first successful "world car"--a car that could be sold around the world with only minor modifications to its basic platform and parts. This advertising sign boasts the universal appeal of a car made and sold not only in the United States but also in South America, Europe, southern and eastern Asia, and Australia.
Henry Ford's Model T was the first successful "world car"--a car that could be sold around the world with only minor modifications to its basic platform and parts. This advertising sign boasts the universal appeal of a car made and sold not only in the United States but also in South America, Europe, southern and eastern Asia, and Australia.
Artifact
Advertising sign
Date Made
1910-1918
Location
Not on exhibit to the public.
Object ID
66.61.1
Credit
From the Collections of The Henry Ford.
Material
Steel (Alloy)
Enamel (Fused coating)
Color
Blue
White (Color)
Dimensions
Height: 12 in
Width: 30 in
Thickness: 0.063 in
Inscriptions
Obverse: FORD (script) / THE UNIVERSAL CAR