World War I Poster, "Hold Up Your End!," 1917

Summary

During the First World War, governments of all the warring nations used poster campaigns to encourage civilian and military support of the war effort. Artists widely used an innovative advertising technique for these posters that moved away from a factual depiction of a product's material or event's subject to an emphasis on appealing to the viewer's emotions.

During the First World War, governments of all the warring nations used poster campaigns to encourage civilian and military support of the war effort. Artists widely used an innovative advertising technique for these posters that moved away from a factual depiction of a product's material or event's subject to an emphasis on appealing to the viewer's emotions.

Artifact

Poster

Date Made

1917

Subject Date

1917

Creators

King, W. B. 

Place of Creation

United States, New York, New York 

Creator Notes

Artwork by W.B. King; printed in New York, New York.

Collection Title

Poster Collection 

Location

Not on exhibit to the public.

Object ID

53.5.32.2

Credit

From the Collections of The Henry Ford. Gift of Mrs. D. Dwight Douglas.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Multicolored

Dimensions

Height: 27.5 in

Width: 20.25 in

Inscriptions

Printed on poster: HOLD UP YOUR END! / WAR FUND WEEK / One Hundred Million Dollars At bottom of poster: W.B. King / From NY 18 Second War Fund.

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