"Wanted: Men Who Can Handle a Real Road Machine, Dodge Challenger Rallye," October 1972
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Dodge introduced Challenger for 1970 as the brand's answer to upscale pony cars like Mercury's Cougar and Pontiac's Firebird. Available in either hardtop or convertible body styles, Challenger shared its major components with the Plymouth Barracuda. Dodge produced the first-generation Challenger from 1970 to 1974, with more than 165,000 cars sold across those five model years.
Dodge introduced Challenger for 1970 as the brand's answer to upscale pony cars like Mercury's Cougar and Pontiac's Firebird. Available in either hardtop or convertible body styles, Challenger shared its major components with the Plymouth Barracuda. Dodge produced the first-generation Challenger from 1970 to 1974, with more than 165,000 cars sold across those five model years.
Artifact
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Date Made
October 1972
Subject Date
October 1972
Creators
Keywords
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
87.14.14.7
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Multicolored
Dimensions
Height: 10.813 in
Width: 7.938 in