Passengers Entering Ford Tri-Motor 4-AT Airplane, 1927

Summary

Passenger air travel was a completely new -- and perhaps fearsome -- concept for most Americans in the 1920s. Images like this, used in national advertisements for the Ford Tri-Motor, helped convince a skeptical public of the safety of flying in a Ford plane. These educational advertisements offered an exciting and reassuring description of the flying experience, emphasizing "well-designed, well-constructed machines handled by competent pilots."

Passenger air travel was a completely new -- and perhaps fearsome -- concept for most Americans in the 1920s. Images like this, used in national advertisements for the Ford Tri-Motor, helped convince a skeptical public of the safety of flying in a Ford plane. These educational advertisements offered an exciting and reassuring description of the flying experience, emphasizing "well-designed, well-constructed machines handled by competent pilots."

Artifact

Photographic print

Subject Date

08 September 1927

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

84.1.1660.P.189.4700

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)
Linen (Material)

Technique

Gelatin silver process

Color

Black-and-white (Colors)

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