"Drink Vernor's Ginger Ale" Sign, 1945-1960

Summary

Vernor's is the oldest surviving ginger ale brand in the United States. It was introduced in 1866 by James Vernor, a Detroit pharmacist, who discovered that his concoction took on a unique flavor when aged in a wooden keg. Vernor's was featured at local soda fountains, then franchised to independent bottling companies who promised to adhere to the original recipe.

Vernor's is the oldest surviving ginger ale brand in the United States. It was introduced in 1866 by James Vernor, a Detroit pharmacist, who discovered that his concoction took on a unique flavor when aged in a wooden keg. Vernor's was featured at local soda fountains, then franchised to independent bottling companies who promised to adhere to the original recipe.

Artifact

Advertising sign

Date Made

1945-1960

Location

Not on exhibit to the public.

Object ID

00.4.3776

Credit

From the Collections of The Henry Ford.

Material

Steel (Alloy)
Enamel (Fused coating)

Technique

Embossing (Technique)

Dimensions

Height: 23.5 in

Width: 35.875 in

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