Lincoln Radiator Emblem, 1922

Summary

Henry Leland formed the Lincoln Motor Company in 1917 to build aircraft engines for the war effort. After the government cancelled the company's contracts, Lincoln began building luxury automobiles. In 1922, Edsel Ford persuaded his father to purchase the ailing company. Lincoln became Ford's luxury brand. This emblem dates from the period when Lincolns were "Leland Built."

Henry Leland formed the Lincoln Motor Company in 1917 to build aircraft engines for the war effort. After the government cancelled the company's contracts, Lincoln began building luxury automobiles. In 1922, Edsel Ford persuaded his father to purchase the ailing company. Lincoln became Ford's luxury brand. This emblem dates from the period when Lincolns were "Leland Built."

Artifact

Radiator emblem

Date Made

1922

Creators

D.L. Auld Company 

Lincoln Motor Company (Detroit, Mich.) 

Place of Creation

United States, Ohio, Columbus 

United States, Michigan, Detroit 

Creator Notes

Made for Lincoln Motor Company, Detroit, Michigan by the D. L. Auld Company in Columbus, Ohio.

Driving America
 On Exhibit

at Henry Ford Museum in Driving America

Object ID

86.129.127

Credit

From the Collections of The Henry Ford.

Material

Nickel (Metal)
Enamel (Fused coating)

Technique

Cloisonne
Die casting
Plating (Metal coating)

Color

Silver (Color)
Black (Color)

Dimensions

Height: 1.875 in

Width: 3.25 in

Thickness: 0.06 in

Inscriptions

On face: LELAND-BUILT / LINCOLN

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