Everlast "Forged Tropical Fish" Tray, 1936-1938
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In 1932, Louis Schnitzer and Nathan Gelfman formed Everlast Metal Products Corporation, producing high-quality, hand-forged aluminum giftware. In an era of growing uniformity via factory production, the "made by hand" aspect of these products held an aesthetic appeal for consumers. In 1933, Everlast introduced its first product line, "Forged Giftware" featuring Colonial Revival inspired designs.
In 1932, Louis Schnitzer and Nathan Gelfman formed Everlast Metal Products Corporation, producing high-quality, hand-forged aluminum giftware. In an era of growing uniformity via factory production, the "made by hand" aspect of these products held an aesthetic appeal for consumers. In 1933, Everlast introduced its first product line, "Forged Giftware" featuring Colonial Revival inspired designs.
Artifact
Tray
Date Made
1936-1938
Keywords
Location
Not on exhibit to the public.
Object ID
2005.121.244
Credit
From the Collections of The Henry Ford. Gift of Constance & James Levi.
Material
Aluminum (Metal)
Color
Silver (Color)
Dimensions
Width: 9.125 in
Length: 14.125 in
Inscriptions
Underside: HAND FORGED / EVERLAST METAL
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