Lincoln Automobile Emblem, circa 1922
Add to SetSummary
Car model names might seem straightforward (especially once they are well-established and familiar) but most are masterpieces of allusion, rife with references to glamorous locations, social rank, rugged environment -- all tied to the self-image and aspirations of potential car buyers. Different styles of lettering -- whether bold, high-tech, freehand, or formal -- offer further reinforcement to the power of a model name.
Car model names might seem straightforward (especially once they are well-established and familiar) but most are masterpieces of allusion, rife with references to glamorous locations, social rank, rugged environment -- all tied to the self-image and aspirations of potential car buyers. Different styles of lettering -- whether bold, high-tech, freehand, or formal -- offer further reinforcement to the power of a model name.
Artifact
Nameplate
Date Made
circa 1922
Location
Not on exhibit to the public.
Object ID
2006.64.3
Credit
From the Collections of The Henry Ford.
Material
Metal
Enamel (Fused coating)
Color
Silver (Color)
Black (Color)
Dimensions
Height: 1.563 in
Width: 3 in
Thickness: 0.5 in
Inscriptions
on front of plate; LINCOLN is in black enamel: FORD / LINCOLN / DETROIT
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