"Dodge Omni Totes the Tots, Hits Night Spots," 1977
Add to SetSummary
Car brochures have evolved from straightforward product catalogues into polished creative sales tools. Their quality paper, rich color, inventive formats, and sophisticated graphic design all contribute to a buyer's developing impression of a car in a showroom. Advertising might entice people to a dealership, but brochures extend and deepen the relationship between vehicle and potential buyer.
Car brochures have evolved from straightforward product catalogues into polished creative sales tools. Their quality paper, rich color, inventive formats, and sophisticated graphic design all contribute to a buyer's developing impression of a car in a showroom. Advertising might entice people to a dealership, but brochures extend and deepen the relationship between vehicle and potential buyer.
Artifact
Trade catalog
Date Made
1977
Creators
Chrysler Corporation. Dodge Division
Place of Creation
United States, Michigan, Detroit
Creator Notes
Published for Chrysler Corporation, Dodge Division, Detorit, Michigan.
Keywords
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
2011.0.4.9
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Color
Multicolored
Dimensions
Height: 10 in
Width: 10 in
Inscriptions
On front cover: "Dodge / Omni / Totes the Tots, Hits Night Spots, / Carries Plants, Visits Aunts, Likes Antiques, / Climbs the Peaks, Plays Ball, / Does it All," 1977