Sales Brochure, "Ford Motor Company Proudly Presents the Continental Mark II," 1955

Summary

Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. This sales brochure emphasized the car's understated elegance and exclusive availability. But limited production plus a $10,000 price tag equaled disappointing sales. Production ended after the 1957 model year.

Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. This sales brochure emphasized the car's understated elegance and exclusive availability. But limited production plus a $10,000 price tag equaled disappointing sales. Production ended after the 1957 model year.

Artifact

Trade catalog

Subject Date

1955

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

64.167.182.9

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 10 in

Width: 9.25 in  (unfolded: 36.5")

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