Mercury 8 Cutaway at Ford 1940 Style Show, Hotel Astor, 1939
Add to SetSummary
Ford Motor Company vigorously promoted its lineup for 1940, orchestrating publicity tours and appearances at world's fairs and mounting a style show in conjunction with the 1939 New York Auto Show. In October 1939, the carmaker introduced its latest Fords, Mercurys, and Lincoln-Zephyrs at Manhattan's luxurious Hotel Astor. Accompanying displays and demonstrations rounded out the Ford Style Show experience.
Ford Motor Company vigorously promoted its lineup for 1940, orchestrating publicity tours and appearances at world's fairs and mounting a style show in conjunction with the 1939 New York Auto Show. In October 1939, the carmaker introduced its latest Fords, Mercurys, and Lincoln-Zephyrs at Manhattan's luxurious Hotel Astor. Accompanying displays and demonstrations rounded out the Ford Style Show experience.
Artifact
Photographic print
Subject Date
19 October 1939
Keywords
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
64.167.232.1442
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Linen (Material)
Technique
Gelatin silver process
Color
Black-and-white (Colors)
Dimensions
Height: 7.5 in
Width: 11 in
Inscriptions
verso: 1332
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