Ford Foundry, 1924

Summary

In 1924-25 the Ford Motor Company ran a series of sixteen dramatic advertisements in the Saturday Evening Post and Country Gentleman magazines. The effectiveness of the ads was due in large part to the specially commissioned artwork that accompanied the descriptive text. In this painting, one of two scenes used in the 11th ad, a foundry worker, obscured by a ladle, directs molten iron into moving molds.

In 1924-25 the Ford Motor Company ran a series of sixteen dramatic advertisements in the Saturday Evening Post and Country Gentleman magazines. The effectiveness of the ads was due in large part to the specially commissioned artwork that accompanied the descriptive text. In this painting, one of two scenes used in the 11th ad, a foundry worker, obscured by a ladle, directs molten iron into moving molds.

Artifact

Painting (Visual work)

Date Made

1924

Place of Creation

United States 

Location

Not on exhibit to the public.

Object ID

35.546.7

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Gouache (Paint)
Canvas

Dimensions

Height: 27.5 in

Width: 8.75 in

Length: 1 in

: 5000.00

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