Brochure Promoting the Ford Pavilion at the 1964-1965 New York World's Fair, "Ride Walt Disney's Magic Skyway"
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For its pavilion at the 1964-65 New York World's Fair, Ford Motor Company brought in Walt Disney to design a "unique and memorable entertainment adventure" that would outshine its competitors. This became the Magic Skyway ride, in which guests sat in Ford convertibles through a Disney-designed show. This souvenir brochure described the Ford pavilion and the Magic Skyway ride.
For its pavilion at the 1964-65 New York World's Fair, Ford Motor Company brought in Walt Disney to design a "unique and memorable entertainment adventure" that would outshine its competitors. This became the Magic Skyway ride, in which guests sat in Ford convertibles through a Disney-designed show. This souvenir brochure described the Ford pavilion and the Magic Skyway ride.
Artifact
Brochure
Subject Date
1964-1965
Creators
Keywords
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
85.127.379.1
Credit
From the Collections of The Henry Ford. Gift of the Estate of Stanley H. Cousineau.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Red
Blue
Dimensions
Height: 4.125 in
Width: 9.375 in