Princess Telephone, Model 701B, 1959-1963

Summary

The Princess telephone was designed by Henry Dreyfuss in 1959. It's a great example of the transition of the telephone from a strictly utilitarian device to a fashionable home accessory for middle class America. Compact and featuring a backlit dial, it was originally marketed to women as a bedroom phone; the slogan was, "It's little...It's lovely...It lights." It stayed in production from 1959-1994.

The Princess telephone was designed by Henry Dreyfuss in 1959. It's a great example of the transition of the telephone from a strictly utilitarian device to a fashionable home accessory for middle class America. Compact and featuring a backlit dial, it was originally marketed to women as a bedroom phone; the slogan was, "It's little...It's lovely...It lights." It stayed in production from 1959-1994.

Artifact

Telephone

Date Made

1959-1963

Location

Not on exhibit to the public.

Object ID

2014.0.17.74

Credit

From the Collections of The Henry Ford.

Material

Cardboard
Non-ferrous Metal
Plastic
Vinyl

Color

Pink (Color)

Dimensions

Height: 4.5 in

Width: 5.25 in

Length: 10.625 in

Inscriptions

phone, dial: The Princess Phone It's Little, It's Lovely, It Lights phone, underside: Bell System F53368 The Princess Phone product package, side: The Princess Phone 701B - Mock Tel Set 53368 Non Workin Western Electric Manufacturing and Supply Unit of the Bell System

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