Fruehauf Trailer Co. Advertising Brochure, "White Elephants," 1931-1941
Add to SetSummary
Founded in Detroit in 1918, the Fruehauf Trailer Company built and sold fifth-wheel semi-trailers that became the prototype for the big freight-hauling trailers seen on American highways today. At its peak, Fruehauf had 16 plants and more than 80 distributors, and it manufactured trailers for civilian and military uses. The company ceased independent operations in 1997.
Founded in Detroit in 1918, the Fruehauf Trailer Company built and sold fifth-wheel semi-trailers that became the prototype for the big freight-hauling trailers seen on American highways today. At its peak, Fruehauf had 16 plants and more than 80 distributors, and it manufactured trailers for civilian and military uses. The company ceased independent operations in 1997.
Artifact
Brochure
Date Made
1931-1941
Creators
Keywords
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
98.1.1828.2
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Multicolored
Yellow (Color)
Dimensions
Height: 9.125 in
Width: 4 in
Inscriptions
Text reads: "WHITE ELEPHANTS / THEY'RE AN Asset IN A CIRCUS / BUT NOT IN THE HAULAGE BUSINESS
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