Painted Delivery Wagon, H. J. Heinz Company, London, England, circa 1900

Summary

Henry J. Heinz rarely missed an opportunity to raise customer awareness for his line of packaged foods. His promotional schemes were innovative and often flamboyant. This brightly painted wagon, used for deliveries or sales calls, featured Heinz tomato products and some of the famous "57 Varieties". Paired with a handsome team of Heinz draft horses, this commercial vehicle doubled as a remarkable moving advertisement.

Henry J. Heinz rarely missed an opportunity to raise customer awareness for his line of packaged foods. His promotional schemes were innovative and often flamboyant. This brightly painted wagon, used for deliveries or sales calls, featured Heinz tomato products and some of the famous "57 Varieties". Paired with a handsome team of Heinz draft horses, this commercial vehicle doubled as a remarkable moving advertisement.

Artifact

Photographic print

Subject Date

circa 1900

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

53.41.2167

Credit

From the Collections of The Henry Ford. Gift of H.J. Heinz Co.

Material

Paper (Fiber product)
Cardboard

Technique

Gelatin silver process
Mounting

Color

Sepia (Color)

Dimensions

Height: 7.5 in  (including mat)

Width: 9.5 in  (including mat)

Inscriptions

written on bottom white margin of mat: Grant / Art Photographer. / 83, Newington / Causeway / S. E.

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