Ford "Mode: Flex" Functional Bicycle Prototype, 2015
Add to SetSummary
Automakers increasingly considered themselves "mobility providers" in the 2010s. Ford Motor Company's MoDe:Flex bicycle prototype was born of that thinking. The power-assisted bike operated via an Apple iPhone app that controlled the electric motor, monitored the rider's speed and heart rate, and provided navigation assistance and traffic updates. When disassembled, the bike fit neatly into the trunk of a compact car.
Automakers increasingly considered themselves "mobility providers" in the 2010s. Ford Motor Company's MoDe:Flex bicycle prototype was born of that thinking. The power-assisted bike operated via an Apple iPhone app that controlled the electric motor, monitored the rider's speed and heart rate, and provided navigation assistance and traffic updates. When disassembled, the bike fit neatly into the trunk of a compact car.
Artifact
Bicycle
Date Made
2015
Keywords
Location
Not on exhibit to the public.
Object ID
2017.93.1
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Steel (Alloy)
Color
Silver (Color)
Black (Color)
Blue
Dimensions
Height: 43.5 in (Bicycle)
Width: 24.125 in (Bicycle)
Length: 54.75 in (Bicycle)
Wheelbase: 44.5 in (Bicycle)
Height: 0.25 in (Phone)
Width: 2.625 in (Phone)
Length: 5.375 in (Phone)
Inscriptions
on bicycle tires: SCHWALBE / MARATHON SUPREME on bicycle wheels: MODE FLEX on bicycle sides, above pedals: FORD on top of bicycle seat: ROYAL GEL / SR / SELLE ROYAL on proper right side of bicycle seat, from back to front: COOL X SENIUM / respiro on back of phone: iPhone / Designed by Apple in California. Assembled in China. Model A1549
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