"Holly" Paper Party Dress in Packaging, 1967-1969
Add to SetSummary
The A-Line shape and trendy prints of paper dresses fit perfectly with youthful "Mod" look and aesthetic sensibilities of the 1960s. One could be up-to-the-minute at little cost--clothing could be quickly and cheaply replaced as trends shifted. There was a paper dress for every budget. In 1967, the Hallmark company embraced the disposable clothing trend, offering printed-paper dresses.
The A-Line shape and trendy prints of paper dresses fit perfectly with youthful "Mod" look and aesthetic sensibilities of the 1960s. One could be up-to-the-minute at little cost--clothing could be quickly and cheaply replaced as trends shifted. There was a paper dress for every budget. In 1967, the Hallmark company embraced the disposable clothing trend, offering printed-paper dresses.
Artifact
Dress (Garment)
Date Made
1967-1969
Collection Title
Location
Not on exhibit to the public.
Object ID
2017.84.1939
Credit
From the Collections of The Henry Ford. Gift of American Textile History Museum, donated to ATHM by Jane Crutchfield.
Material
Cellulose
Cotton (Fiber)
Cardboard
Color
Green
Multicolored
Inscriptions
on front of packaging: Hallmark / HOLLY / PAPER PARTY DRESS / SIZE: LARGE 16-18 / Ruffled Sleeves A-Line Shift / Shorten with scissors / Press with cool iron / Disposable fashions for / Entertaining Lounging Gifts / Sizes Available: / Petite 4-6 Medium 12-14 / Small 8-10 Large 16-18 / Includes 2 yards of yarn trim. / See reverse side for suggested uses. / 80% Cellulose, 20% Cotton / Fire-resistant / This fabric is fire-resistant, how- / ever---fabric will be dangerously / flammable if dry cleaned or washed. / Hallmark Cards Inc., Kansas City, Mo. Made in U.S.A. / 395X)D14-4 on back of packaging: Hallmark / HOLLY / PAPER PARTY DRESS / SIZE: LARGE 16-18 / Suggested Uses for Yarn Trim: / Tie in a bow to wear at neckline. / Tie at waist for a fashionable belt. / Use as an empire belt. / To "Dress Up" Dresses: / Trim hem and sleeves with fringe, braid or yarn; or scallop hem. / Add Christmas corsage with long streamers to neckline. / Glue sequins and glitter to design, or use colorful jewelry and accessories. / Shorten and use extra paper to make headband, scarf, belt or purse.
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