Braniff International Airways Bar Soap, 1965-1975

Summary

Braniff International Airways turned to architect-designer Alexander Girard when it refreshed its brand in 1965. Girard moved the airline away from its traditional color palette and toward bold hues like turquoise, orange, yellow, and blue. Girard's colors and themes spread throughout the company -- from the airplanes themselves, to ticket counters and waiting areas, to bar soaps and paper cups.

Braniff International Airways turned to architect-designer Alexander Girard when it refreshed its brand in 1965. Girard moved the airline away from its traditional color palette and toward bold hues like turquoise, orange, yellow, and blue. Girard's colors and themes spread throughout the company -- from the airplanes themselves, to ticket counters and waiting areas, to bar soaps and paper cups.

Artifact

Soap (Organic material)

Date Made

1965-1975

Creators

Girard, Alexander 

Creator Notes

Designed by Alexander Girard for Braniff International Airways.

Location

Not on exhibit to the public.

Object ID

2018.62.1

Credit

From the Collections of The Henry Ford. Gift of Lisa A. Korzetz.

Material

Soap (Organic material)
Paper (Fiber product)

Color

Magenta (Color)
White (Color)
Lime (Color)
Dark yellow

Dimensions

Height: .25 in

Width: 2 in

Length: 1.25 in

Inscriptions

on top of soap packaging: BI / JABON/SOAP

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