Brochure, "This Is No Ordinary Mercury Comet," 1962-1968
Add to SetSummary
Ford Motor Company returned to racing in a big way in the 1960s with its "Total Performance" campaign. The marketing push put Ford vehicles into every major form of American motorsport. The automaker promoted its Mercury Comet for NHRA drag racing's stock classes. Comet's drag-ready factory options included larger engines, heavy-duty suspensions, and heavier tires.
Ford Motor Company returned to racing in a big way in the 1960s with its "Total Performance" campaign. The marketing push put Ford vehicles into every major form of American motorsport. The automaker promoted its Mercury Comet for NHRA drag racing's stock classes. Comet's drag-ready factory options included larger engines, heavy-duty suspensions, and heavier tires.
Artifact
Brochure
Date Made
1962-1968
Keywords
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
2007.1.1930.26
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Multicolored
Dimensions
Height: 11 in
Width: 8.5 in (17 in unfolded)
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