Recipe Booklet, "The Complete Jell-O Recipe Book," 1929
Add to SetSummary
In 1899, Orator F. Woodward acquired the rights to Jell-O from Pearle Wait, who had invented Jell-O when he added fruit flavoring and sugar to powdered gelatin in 1897. While Wait was unable to market his product, Woodward used recipe booklets to gather interest. The booklets proved to be an invaluable marketing strategy, providing homemakers with creative uses for the ready-made product.
In 1899, Orator F. Woodward acquired the rights to Jell-O from Pearle Wait, who had invented Jell-O when he added fruit flavoring and sugar to powdered gelatin in 1897. While Wait was unable to market his product, Woodward used recipe booklets to gather interest. The booklets proved to be an invaluable marketing strategy, providing homemakers with creative uses for the ready-made product.
Artifact
Booklet
Date Made
1929
Keywords
Collection Title
Location
Not on exhibit to the public.
Object ID
2004.87.68
Credit
From the Collections of The Henry Ford. Gift of family of Joseph & Helen (Szczepaniak) Lyk.
Material
Paper (Fiber product)
Technique
Bookbinding (Process)
Printing (Process)
Color
Multicolored
Dimensions
Height: 7 in
Width: 4.5 in
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