Recipe Booklet, "Borden's Eagle Brand: 70 Magic Recipes," circa 1961

Summary

Before the invention of pasteurized milk, fresh milk was often unsafe to drink, as it soured quickly. After experimenting with ways to preserve milk, Gail Borden introduced Eagle Brand Sweetened Condensed Milk in 1856. What was advertised as nourishment for young children soon gained popularity as a baking and cooking ingredient. This booklet from 1961 features recipes for desserts and confections using Eagle Brand Condensed Milk.

Before the invention of pasteurized milk, fresh milk was often unsafe to drink, as it soured quickly. After experimenting with ways to preserve milk, Gail Borden introduced Eagle Brand Sweetened Condensed Milk in 1856. What was advertised as nourishment for young children soon gained popularity as a baking and cooking ingredient. This booklet from 1961 features recipes for desserts and confections using Eagle Brand Condensed Milk.

Artifact

Booklet

Date Made

circa 1961

Creators

Allied Printing Trades Council (Rochester, N.Y.) 

Borden Company 

Place of Creation

United States, New York, New York 

Creator Notes

Commissioned by The Borden Company. Created by Allied Printing Trades Council (Rochester, N.Y.)

Location

Not on exhibit to the public.

Object ID

94.111.53

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Multicolored

Dimensions

Height: 8.75 in

Width: 6.5 in

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