"Red Bandana Paper-Caper" Dress, 1966-1967
Add to SetSummary
In 1966, the Scott Paper Company launched a promotion for its new line of colorful paper products--customers could redeem a coupon for a paper dress, choosing from this red bandana pattern or a black and white Op Art print. The media--and the public--took immediate notice. Scott's paper dresses became a surprise hit, launching a nationwide fad for disposable apparel.
In 1966, the Scott Paper Company launched a promotion for its new line of colorful paper products--customers could redeem a coupon for a paper dress, choosing from this red bandana pattern or a black and white Op Art print. The media--and the public--took immediate notice. Scott's paper dresses became a surprise hit, launching a nationwide fad for disposable apparel.
Artifact
Dress (Garment)
Date Made
1966-1967
Keywords
Location
Not on exhibit to the public.
Object ID
2020.68.1
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Color
Coral (Color)
White (Color)
Yellow (Color)
Dimensions
Height: 36.5 in (CB, shoulder to hem)
Width: 15.25 in (Shoulders)
Inscriptions
label inside dress: Paper-Caper by Scott / IMPORTANT: Your Paper Caper is fire resistant, / but washing, dry cleaning or soaking will make / the fabric dangerously flammable when dry. on paper insert: Paper Caper BY / S / SCOTT(R) / Your Paper Caper is an all-paper dress and is intended / for one time wear only. / It is flame resistant, but washing, dry cleaning, or soak- / ing will make the dress dangerously flammable when dry.
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