Mowtron Mower, Used as a Display Model, 1974
Add to SetSummary
"Mowtron...Mows while you Doze!" The American Marketing and Sales Company stressed computerized operation to encourage adoption of its autonomous lawn mower. The machine followed signals emitted by a transistorized guidance system, eliminating the need for homeowners to dedicate valuable time to lawn care. Built-in features like sensitized bumpers eased safety concerns, though sales fell far short of the company's dreams.
"Mowtron...Mows while you Doze!" The American Marketing and Sales Company stressed computerized operation to encourage adoption of its autonomous lawn mower. The machine followed signals emitted by a transistorized guidance system, eliminating the need for homeowners to dedicate valuable time to lawn care. Built-in features like sensitized bumpers eased safety concerns, though sales fell far short of the company's dreams.
Artifact
Lawn mower
Date Made
1974
Keywords
Location
Not on exhibit to the public.
Object ID
2020.131.1
Credit
From the Collections of The Henry Ford.
Material
Plastic
Metal
Rubber (Material)
Color
Red
White (Color)
Black (Color)
Yellow (Color)
Dimensions
Height: 26.75 in
Width: 48 in
Length: 67 in
Inscriptions
on front of engine: DEPENDABLE LONGLIFE QUALITY ENGINE / PAT. 104072 / EZEE-START / TECUMSEH / LACSON POWER PRODUCTS / ENGINES / THP on control panel: MANUFACTURED BY AMERICAN MARKETING & SALES CORP. / ATLANTA, GEORGIA on back: MOWTRON on 3 places on top of blade cover: CAUTION / KEEP HANDS & FEET / FROM UNDER MOWER
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