Ford Good Drivers League Brochure, "Headquarters for Youth in Your Community," 1940
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Ford Motor Company created the Good Drivers League in 1940. Headed by Edsel Ford, the League promoted safe driving habits among high school students. The League initially invited boys to compete in state and national championships--girls would join in 1941. Contestants wrote essays and participated in driving tests. National champions won trophies and scholarships. America's entry into World War II ended the program.
Ford Motor Company created the Good Drivers League in 1940. Headed by Edsel Ford, the League promoted safe driving habits among high school students. The League initially invited boys to compete in state and national championships--girls would join in 1941. Contestants wrote essays and participated in driving tests. National champions won trophies and scholarships. America's entry into World War II ended the program.
Artifact
Brochure
Date Made
1940
Subject Date
1940
Creators
Keywords
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
64.167.440.23
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Black (Color)
Orange (Color)
White (Color)
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