"Flavor Sparkling Recipes with Tang," 1965
Add to SetSummary
General Foods Corporation marketed Tang, a fruit flavored powdered drink, in 1959. Sales were poor until NASA selected it for use on John Glenn's 1962 Mercury flight, and General Foods Corporation began advertising the space connection. This recipe booklet demonstrates another marketing tactic -- advertising the numerous ways that Tang could be used besides being a beverage.
General Foods Corporation marketed Tang, a fruit flavored powdered drink, in 1959. Sales were poor until NASA selected it for use on John Glenn's 1962 Mercury flight, and General Foods Corporation began advertising the space connection. This recipe booklet demonstrates another marketing tactic -- advertising the numerous ways that Tang could be used besides being a beverage.
Artifact
Booklet
Date Made
1965
Subject Date
1965
Creators
Collection Title
Location
Not on exhibit to the public.
Object ID
2005.29.89
Credit
From the Collections of The Henry Ford. Gift of Judith E. Endelman and William D. Epstein in Memory of Miriam Ruth Epstein.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Multicolored
Dimensions
Height: 8.5 in
Width: 5.5 in