Streetcar Advertising Poster for Heinz Apple Butter, "Fresh From the Orchard," circa 1920
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Henry J. Heinz rarely missed an opportunity to market his "57 Varieties" -- a catchy slogan he created despite offering a line of more than 60 packaged food products. A prolific promoter, Heinz aimed to reach consumers in stores, at home, and everywhere in-between. This colorful poster advertised Heinz Apple Butter to passengers riding a streetcar.
Henry J. Heinz rarely missed an opportunity to market his "57 Varieties" -- a catchy slogan he created despite offering a line of more than 60 packaged food products. A prolific promoter, Heinz aimed to reach consumers in stores, at home, and everywhere in-between. This colorful poster advertised Heinz Apple Butter to passengers riding a streetcar.
Artifact
Poster
Date Made
circa 1920
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
53.41.419.1
Credit
From the Collections of The Henry Ford. Gift of H.J. Heinz Co.
Material
Paper (Fiber product)
Cardboard
Technique
Lithography
Color
Multicolored
Brown
Blue
Pink (Color)
Dimensions
Height: 11 in
Width: 21 in