Posts Tagged 20th century
Just Added to Our Digital Collections: Banks
The Henry Ford has a number of banks in its collections, ranging from piggy banks to commemorative banks to corporate promotional giveaway banks to mechanical banks. We’ve just added some banks to our digital collections, bringing the total number available for browsing online to about three dozen. One of our most recent additions is this “Arabian Safe” bank from the late 19th or early 20th centuries, featuring exotic scenes of camels and palm trees. See this and other banks by visiting our digital collections.
Ellice Engdahl is Digital Collections & Content Manager at The Henry Ford.
20th century, 19th century, digital collections, by Ellice Engdahl
Ford’s Five-Dollar Day
On January 5, 1914, Henry Ford and his vice president James Couzens stunned the world when they revealed that Ford Motor Company would double its workers’ wages to five dollars a day. This groundbreaking decision for the average Ford assembly line worker salary generated glowing newspaper headlines and editorials around the world. The notion of a wealthy industrialist sharing profits with workers on such a scale was unprecedented.
In the century since, many theories have been posited for Ford’s bold move. Some suggested the increase was to justify assembly line speed-ups. Others speculated it was to counteract high labor turnover due to increasingly monotonous assembly line work. Ford admirers believed it was pure philanthropy and a progressive step towards improving Henry Ford's workers' rights. Cynics asserted that it was little more than an elaborate publicity stunt. As usual, the truth lay somewhere in the middle.
More Monotony, But More Money
To a large degree, Ford’s implementation of the Five-Dollar Day cannot be appreciated without first understanding his advances with the moving assembly line. Experiments through 1913 and into 1914 reduced the time required to build a Model T automobile from 12½ hours to a mere 93 minutes. Increased efficiencies lowered production costs, which lowered customer prices, which increased demand. The public was eager to buy all of the cars Ford could build.
Explosive production gains came at the cost of worker satisfaction. The very goal of the moving assembly line was to take what had been relatively skilled craftwork and reduce it to simple, rote tasks. Workers who had taken pride in their labor were quickly bored by the more mundane assembly process. Some took to lateness and absenteeism. Many simply quit, and Ford found itself with a crippling labor turnover rate of 370 percent. The assembly line depended on a steady crew of employees to staff it, and training replacements was expensive. Ford reasoned that a bigger paycheck might make the factory’s tedium more tolerable.
If the need to retain workers was a partial motivation for the Five-Dollar Day, then the solution may have worked too well. Within days of the announcement, thousands of applicants came to Detroit from all over the Midwest and entrenched themselves at the Ford’s gate. The company was overwhelmed, riots broke out, and the crowds were turned away with fire hoses in the icy January weather. Ford announced that it would only hire workers who had lived in Detroit for at least six months, and the situation slowly came under control.
Strings Attached
Those who secured jobs at Ford soon discovered that the generous Ford worker salary came with conditions. Lost in the headlines was the fact that the pay increase was not a raise per se, it was a profit sharing plan. If you made $2.30 a day under the old pay schedule, for example, you still made that wage under the Five-Dollar plan. But if you met all of the company’s requirements, Ford gave you a bonus of $2.70.
Part of Henry Ford’s reasoning behind the Five-Dollar Day was that workers who were troubled by money problems at home would be distracted on the job. If higher pay was intended to eliminate these problems, then Ford would make sure that his employees were using his largesse “properly.” The company established a Sociological Department to monitor its employees’ habits beyond the workplace.
To qualify for the pay increase, workers had to abstain from alcohol, not physically abuse their families, not take in boarders, keep their homes clean, and contribute regularly to a savings account. Moral righteousness and prudent saving were all well and good, but they were not generally an employer’s business—at least not outside of working hours. In contrast, Ford Motor Company inspectors came to workers’ homes, asked probing questions, and observed general living conditions. If “violations” were discovered, the inspectors offered advice and pointed the families to resources offered through the company. Not until these problems were corrected did the employee receive his full bonus.
Modifying manufacturing methods was one thing. Modifying the people who carried out those methods was quite another. Henry Ford and his supporters may well have seen the Sociological Department as a benevolent tool to benefit his employees, but the workers came to resent the intrusion into their personal lives. Ford himself eventually realized that the Sociological Department was unsustainable. By 1921, it was largely dissolved.
Wages Up, Sales Up
As for charges that Ford raised pay in pursuit of publicity, there’s no question that the Five-Dollar Day brought a spotlight on Ford Motor Company. But publicity is fleeting, and the Five-Dollar Day’s impact was far greater than newspaper headlines. Other automakers soon boosted their own wages to keep pace with Ford. Automobile parts suppliers followed suit. In time, workers in any number of fields were earning genuine “living wages” that afforded them comfort and security above basic food, shelter and clothing needs.
It’s no small detail that, as Henry Ford slyly observed, in the course of improving his employees’ standard of living, Ford also created a new pool of customers for his Model T. The Five-Dollar Day helped to bring members of America’s working class into its middle class. Better wages, combined with the affordable goods produced by the assembly line, are cornerstones of the prosperity that has characterized American life for so many of the past 100 years.
Matt Anderson is Curator of Transportation of The Henry Ford.
20th century, 1910s, Michigan, manufacturing, labor relations, Henry Ford, Ford workers, Ford Motor Company, Detroit, by Matt Anderson
Holiday Programming, Then and Now
Earlier this month I was sent this blog post from Target showcasing some of their holiday ads from the past 60 years. From Christmas tree-filled print ads to YouTube-ready TV commercials, the post was a hit with many of my co-workers here at The Henry Ford.
The post got me thinking to some of my favorite holiday memories of THF. Growing up in southeastern Michigan, my parents were (and still are) proud members of Henry Ford Museum and Greenfield Village. One of our Christmas traditions every year was to visit the museum on Christmas Eve. We looked forwarded to making ornaments, adding our names to the huge visitor paper chain and, of course, taking our family picture by the Christmas tree.
As I thought about my favorite memories here, I wondered what kind of holiday programming memorabilia we had in our collections? Turns out, there's quite a bit!
Take a look at just a few samples of holiday programming from over the years at The Henry Ford.
Visitors to Greenfield Museum in 1964 were treated to "period decorations" for the first time. What could guests expect as they toured the Village? From this 1964 pamphlet:
Appropriate Christmas decorations, authenticated in each instance by careful research, have been installed in the 17th-century Cotswold Cottage, the 18th-century Secretary House, and the 19th-century Noah Webster House, Wright Homestead, and Ford Homestead, as well as in the Clinton Inn and the Martha-Mary Chapel. These buildings will be highlights of the regular guided tours during the holidays.
In the mood to learn more about crafting? Henry Ford Museum was the place for you during Christmas 1976! During the holiday season guests could learn about toymaking, counted thread embroidery, lace making, crewel embroidery, Christmas card painting, quilting, tinsmithing, broom making, candle making, glass blowing, weaving, doll making, cookie baking, basket making AND tole painting. Phew!
Need to know more about what was going on in the museum that year? Dial the Village Party Line!
In the 1980s, visitors enjoyed "Yuletide Evenings" in Greenfield Village, complete with sleigh ride tours and dinner inside Eagle Tavern.
While you might not think of a safari when you first think of the museum, children were definitely on the lookout with Santa in 1986 thanks to this holiday scavenger hunt. Chances are pretty good that I was one of those kids!
In the 1990s, the holidays were all about being a "unique event" in the museum and Village.
Does this sound more familiar? This dinner reservation form for Holiday Nights in 2005 offered holiday fun for groups of all sizes in Greenfield Village.
Did you ever attend any of these events? Make sure to let me know!
Lish Dorset is Social Media Manager at The Henry Ford. The ornament pictured in this blog post still hangs on her parents' Christmas tree.
21st century, 20th century, Michigan, Dearborn, holidays, Holiday Nights, Henry Ford Museum, Greenfield Village, events, Christmas, by Lish Dorset
Candlelit Christmas Trees
Lights have been a part of the Christmas tree tradition since at least the seventeenth century, when German families decorated evergreen boughs with wicks burning in tallow, oil, or more expensive wax. By the 1800s, candles had become commonplace in German and American homes, and people devised clever ways to affix them to Christmas trees.
Some selected long, thin rope candles that could be wrapped around Christmas tree branches. Others used wire to secure thicker candles, “glued” them to the tree with melted wax, or stuck them to branches using tacks or stick pins. The first commercially manufactured Christmas tree candleholders employed the stick pin method but offered additional support—turned-up metal tabs that held the candle.
Into the nineteenth century, innovators sought a remedy for dripping wax—a perennial holiday annoyance. A home lighting technology, the bobeche, or wax-catching dish, was patented for Christmas trees in 1867. Christmas tree candleholders soon featured crimped tin bobeches and wire or sharp tacks that united candle, wax-catcher, and tree branch.
As one might imagine, the clunky combination of tall candle, flimsy tin, and drooping branch—secured only by a bit of wire or small tack—lacked stability. Candles that leaned, even slightly, dripped wax onto ornaments or the floor. They were also potential fire hazards.
On Christmas Eve 1867, New Jersey inventor Charles Kirchhof received a patent for his counterweight candleholder—a solution to the tilting candle problem. Kirchhof designed a candleholder that hooked simply over a Christmas tree branch. Beneath it, a weight suspended from a wire ensured that the candle stayed upright. The effective, attractive design was a hit.
Left: Candleholder featuring a brightly-painted clay counterweight, 36.637.9 (THF155315)
Right: This star-shaped counterweight is made of heavy lead, 70.45.78.1 (THF155314)
But the weight that made Kirchhof’s design so effective and so popular was also its biggest flaw. Counterweighted candleholders were heavy. They couldn’t be hung from small or dry boughs and caused even healthy branches to droop, sometimes sending a lighted candle tumbling into the tree or onto the floor.
In New York, inventor Frederick Arzt worked to improve the Christmas tree candleholder. In 1879, he introduced the spring clip candleholder. Light, reliable, and available in a variety of eye-catching designs and colors, the Christmas candle clip would remain prevalent into the 1920s.
These are Christmas Lights?
Candles weren’t the only nineteenth-century lighting source, even for the Christmas tree. Manufacturers applied other existing technologies, producing Christmas tree lanterns made of tin or thin glass. One inventor even patented a miniature Christmas tree oil lamp. A very early and popular American alternative to candleholders were glass “Christmas lights,” manufactured to be hung with wire from Christmas tree branches. Beautiful patterns in the clear or colored glass reflected light from inside, where a wick burned in cork or wood floating atop oil or water.
After Electricity
The Edison Electric Company released the technology that made electric Christmas lights a possibility in 1879, but American and German companies produced Christmas tree candleholders into the 1920s. Candle clips remained common, although they became less colorful and much simpler in form. Manufacturers continued to experiment, using soft wire and strips of tin in search of ever-safer designs.
Eventually, as electrification reached more American households and people gained trust in the new technology, electric Christmas tree lights caught consumers’ attention. Manufacturers wisely advertised the advantages of electric Christmas lights over candles: strands of electric lights (called “festoons”) could be turned on or off all at once—even better, they could stay lit for any desired amount of time with minimal attention. By the 1930s, Americans had made the switch from Christmas tree candles to electric Christmas lights—but the spirit of innovation that drove the development of Christmas tree candleholders lives on.
Saige Jedele is Associate Curator, Digital Content, at The Henry Ford.
20th century, 19th century, holidays, Christmas, by Saige Jedele
Home Projector Wars
Thomas Edison is considered the father of motion pictures. He invented the original movie camera, the kinetograph, which was used to film movies shot at his movie studio, the Black Maria, the foremost of its kind. His lab developed the earliest films in motion picture history, and those movies were exhibited on a peep hole-like device, the kinetoscope—yet another Edison creation. On November 30th, 1897, Edison’s Projecting Kinetoscope was used to show movies on a screen in a commercial setting for the first time. In December 1903, the Edison Manufacturing Company released The Great Train Robbery, which would go on to be the initial motion picture blockbuster. The film industry would prove to be successful, yet rocky, for Edison over the next few years, but in 1912, the year his company launched the Home Projecting Kinetoscope, optimism was in the air.
Charles Pathé, previously a phonograph importer, established the French company Pathé Frères in 1896. In 1902, the company introduced an improved movie camera, and soon it would become the leading model used in filming movies across Europe and America. The same year, they began shooting their own productions—completing them at a very fast clip—and distributing them, as well. They would soon dominate the European industry, so much so that Pathé Frères had few serious rivals. The Pathé K-O-K home projector was launched in 1912 in Europe, and the following year they introduced the device in the United States under a different name: the Pathescope. It was in this environment that home projectors finally became a product that the public could get behind.
The Pathescope and the Home Projecting Kinetoscope (also known as the “Home P.K.”) were similar products in many ways, yet had distinct differences. Both Edison and Pathé produced their own unique film size, which meant the films they rented out could be played only on their respective projectors. The companies also introduced a non-flammable film stock—a positive development in the minds of the general public—thus playing a major role in the appeal of the projectors to homeowners. The cost of the machines differed significantly, with Edison’s Home P.K. selling in the $75-$100 range (roughly $1,770-$2,360 in 2013 dollars), while the budget-priced Pathescope would set one back set one back $150 (about $3,540 today). Pathe's premium offering was priced at $250 (a whopping $5,900 in today’s dollars), making it far and away the priciest home projector available.
Kinetoscope Film "Professor and the New Hat," Thomas A. Edison Co., 1913, object ID 63.85.3.
The fact that the companies offered movies for rent was also of considerable appeal to consumers, as was the system of home delivery by mail. In order to accomplish this, both Edison and Pathé established “exchange” hubs to ship and receive their films. Owners of the Home P.K. initially had to purchase a film, which ran in the $2.50 to $20 range ($59-$472 if priced today), and then pay an exchange fee of $0.30-$1 ($7-24 in 2013) when swapping one movie for another. Pathé’s method differed, as Pathescope owners instead paid a yearly subscription of $50-$100 ($1,180-$2,360 today), fees based on how many movies were rented at a time. Edison offered 50 films at launch, a number that grew to 160 by 1914; Pathé had 700 films by that time—a momentous disparity.
Due to a number of factors, including that it was notoriously difficult to operate, the Home P.K. never caught on. Edison’s company manufactured 4,600 projectors, but in the end sold just 500 (more than 8,000 Pathescopes had been sold at that point). Pathé Frères had a huge advantage not only in the number of titles available, but because their projectors were superior. It seems quality and quantity was just too much for Edison, and the Home Projecting Kinetoscope was retired in 1914.
Fast forward to the home video era: 1972 marked the year films became available on videocassette to rent, but it would take the arrival of the DVD format in 1997 before an entity had great success with home delivery of movie rentals. That same year, a new company called Netflix was founded. Their concept of offering films for rent by mail seemed revolutionary, and for modern America it most certainly was an innovative (and appealing) model. It was also an idea whose time had come—again.
Bart Bealmear is former research support specialist in the Archives & Library at The Henry Ford.
Bibliography
- Butsch, Richard. The Making of American Audiences: From Stage to Television, 1750-1990. Cambridge University Press, 2000.
- DeGraaf, Leonard. Edison and the Rise of Innovation, Sterling Signature, 2013.
- Musser, Charles. Thomas Edison and His Kinetographic Motion Pictures, Friends of the Edison National Historic Site, 1995.
- Singer, Ben. “Early Home Cinema and the Edison Home Projecting Kinetoscope,” Film History 2, Taylor & Francis, 1988. Archives Vertical File: Edison, Thomas – Inventions
- Wasko, Janet. Hollywood in the Information Age: Beyond the Silver Screen, University of Texas Press, 1995.
Europe, 20th century, 1910s, Thomas Edison, technology, popular culture, movies, by Bart Bealmear
Christmas Fantasy at the Ford Rotunda
It lasted only nine years, from 1953 to 1961. Yet, many long-time Dearborn residents remember the Ford Rotunda’s Christmas Fantasy with nostalgia and a fierce sense of pride. After all, this great extravaganza of all things Christmas was staged in their own community by the company that Henry Ford—their favorite hometown-boy-made-good—had founded.
What was the Christmas Fantasy and why was it so memorable? The story starts back in 1934, at the Century of Progress Exposition in Chicago.
Rotunda Origins
When Henry Ford decided that his company needed to have a showy building at the 1934 Century of Progress Exposition, he turned to Albert Kahn, his favorite architect. Kahn had designed Ford’s Highland Park Plant, Rouge Plant, and the classically-styled Dearborn Inn. But, for this exposition building, Kahn broke completely from traditional architectural styles and designed an imposing cylindrical structure that simulated a graduated cluster of internally-meshed gears.
By the time the Century of Progress Exposition closed its doors in 1934, Henry Ford decided that the central gear-shaped structure would be perfect for displaying industrial exhibits back home in Dearborn. He intended to re-erect the structure in Greenfield Village, but his son Edsel persuaded him that it would serve a far better purpose as a visitor center and starting point for the company’s popular Rouge Plant tours. The newly named Ford Rotunda found a suitable home near the Rouge Plant, across from the Ford Administration Building on Schaefer Road.
In 1953, as part of its 50th anniversary celebration, Ford Motor Company executives decided to give the Rotunda and its exhibits a complete renovation. The new industrial exhibits and changing car displays were popular. But its biggest draw became the annual Christmas Fantasy.
A Walk through the Christmas Fantasy
Just inside the entrance to the Rotunda, the holiday mood was immediately set by an enormous live Christmas tree. This 35-foot-tall tree glistened with thousands of colored electric lights.
Stretching along one wall was the display of more than 2,000 dolls, dressed by members of the Ford Girls’ Club. These would later be distributed by the Goodfellows to underprivileged children.
The Rotunda’s Christmas Fantasy became perhaps best known for its elaborate animated scenes. These were created by Silvestri Art Manufacturing Company of Chicago, who specialized in department store window displays. Santa’s Workshop—an early and ongoing display—featured a group of tiny elves working along a moving toy assembly line.
Over the years, these scenes became ever-more numerous and elaborate. Life-size storybook figures like Hansel and Gretel, Robin Hood, Wee Willie Winkie, and Humpty Dumpty pivoted back and forth in atmospheric Christmas and winter settings. In 1957, two animated scenes were added to the doll display: a Beauty Shop, where two beauty-operator elves “glamorized” a pair of dolls and a Dress Salon in which mechanical elves operated a sewing machine and iron. More displays were added in 1958. In the Pixie Candy Kitchen, animated workers turned out large chocolate-covered delicacies. A Bake Shop featured animated bakers kneading dough, trimming pies, mixing cakes, and baking bread and cookies. An animated fiddler and banjo player accompanied a group of square-dancing elves in a barn dance scene. In 1960, jungle animals in cages with peppermint-stick bars joined the other animated scene
An “outstanding new attraction” in 1958 was the 15,000-piece miniature animated circus, created as a hobby over a 16-year period by John Zweifel, from Evanston, Illinois. This hand-carved circus came complete with performing animals, a circus train, sideshow attractions, carnival barkers, and bareback riders. Larger-size animated circus animals and a clown band provided the backdrop for this popular attraction.
In the Rotunda’s walled-off inner court, the mood became more reverent. At the entrance to this court, visitors passed through a cathedral façade, with carillon music ringing from 40-foot spires. Inside the court was a Nativity scene with life-size figures. During an era in which stores and other businesses were closed on Sundays, this scene was considered “so beautifully and reverently executed” that the Detroit Council of Churches allowed Ford Motor Company to keep the Christmas Fantasy open on Sundays during the Christmas season. An organ set alongside the Nativity scene provided Christmas music while Detroit-area choral groups gave concerts here periodically.
Of course, visiting Santa was a highly anticipated activity for children at the Rotunda. Santa awaited each eager child high up inside a colorful multi-story castle, accessible by a curved ramp.
Finally, a visit to the Christmas Fantasy was not complete without a viewing of Christmas cartoons in the Rotunda’s newly renovated auditorium and a stop to see Santa’s live reindeer.
Up in Flames
Tragically, the Ford Rotunda burned down on November 9, 1962, when a waterproofing sealant of hot tar accidentally caught the roof on fire. The intense heat caused the building to collapse and burn to the ground in less than an hour. Fortunately, a wing housing the Ford Motor Company Archives survived.
Most of the already-installed Christmas Fantasy became a charred ruin. The doll display and miniature circus had not arrived yet. To help local residents come to terms with this tragic loss, Ford Motor Company invited the public to a tree-lighting ceremony that year in front of its Central Office Building on Michigan Avenue (now Ford World Headquarters). A Press Release for the event announced that Santa would be on hand to turn on the 70,000 lights that decorated the 75-foot Christmas tree—the tallest tree they could find for the occasion.
The Ford Rotunda’s Christmas Fantasy was never revived. But it lives on in vivid memory to the many people who had seen it. In fact, to hear long-time Dearbornites talk about it, you’d think that it had happened only yesterday!
Check out this short film to catch a glimpse of the 1955 Rotunda Christmas Fantasy.
Donna R. Braden is Senior Curator and Curator of Public Life at The Henry Ford.
1960s, 1950s, 1930s, 20th century, Michigan, holidays, Ford Motor Company, Dearborn, Christmas, by Donna R. Braden
The Stingray Returns!
Just when you thought it was safe to go back into the water… er, dealership… Chevrolet’s iconic Corvette Stingray* is back. The seventh-generation Corvette just received Automobile Magazine’s “Automobile of the Year” award. It’s a great honor, and it affirms the car’s right to wear the hallowed “Stingray” name – not seen on a Corvette since 1976.
Given Corvette’s long-established status as America’s sports car, it’s easy to forget that the first models lacked a performance image. The 1953-54 cars featured inline six engines and two-speed automatic transmissions – not exactly scream machines. That began to change with the 1955 model year when a V-8 and a three-speed manual shift became options. Production figures climbed steadily thereafter, but the Corvette arguably didn’t come into its own until the 1963 model year when General Motors styling head Bill Mitchell shepherded the magnificent Sting Ray into production.
Mitchell’s car was a radical departure from previous Corvettes. The gentle curves of the earlier cars (readily seen on The Henry Ford’s 1955 example) were replaced with sharp edges. The toothy grille gave way to an aggressive nose with hidden headlights, and the roof transitioned into a racy fastback. The car was a smash in its day and continues to be perhaps the most desirable body style among collectors.
The 1963 Sting Ray was inspired by two of Mitchell’s personal project cars. The 1959 Stringray Special was built on the chassis of the 1957 Corvette SS race car. When American auto manufacturers officially ended their racing programs in the summer of 1957, the SS became surplus. Mitchell acquired the car, rebuilt it into a racer, and sidestepped the racing ban by sponsoring the car personally. The rebuilt Stingray Special’s unique front fenders, with bumps to accommodate the wheels, became a prominent part of the 1963 production car.
The second inspiration was the Mako Shark concept car introduced in 1961. While fishing in Bahamas that year, Mitchell caught an actual mako shark which he mounted and displayed in his office. The shark’s streamlined body and angular snout, combined with elements from the Stingray race car, produced a show car that turned heads wherever it was displayed.
Fifty years later, some believe that the mid-1960s Sting Rays are still the Corvette’s styling peak. Clearly, the 2014 model had much to live up to if it was to carry the Stingray name. The honors from Automobile Magazine suggest that the latest Corvette is worthy indeed.
UPDATE 01/13/14: The 2014 Corvette Stingray just took top honors as "North American Car of the Year" at the North American International Auto Show. It's further proof that the car has earned its legendary name!
Matt Anderson is Curator of Transportation at The Henry Ford
* Stingray nomenclature is a confusing business. Bill Mitchell’s 1959 race car was “Stringray” – one word. The 1963-1967 production cars were “Sting Ray” – two words. The 1968-1976 and 2014 cars reverted to “Stingray.” For what it’s worth, the fish itself is “stingray.”
20th century, 1960s, 1950s, 21st century, 2010s, race cars, nature, design, Chevrolet, cars, by Matt Anderson
From Light Bulbs to Christmas Baubles
If you’ve visited Henry Ford Museum, you may know that Corning Glass Works’ patented ribbon machines manufactured incandescent bulb blanks faster than ever before. But did you know that these machines could also mass-produce Christmas ornaments?
By the 1950s, a retrofitted glass ribbon machine at Corning’s Wellsboro, Pennsylvania plant could turn out 1,000 glass ornament bulbs per minute! Read on to discover how a bit of innovative engineering, a world war, and some prodding from industry leaders helped Corning become America’s primary glass ornament supplier. (To see our 1928 Corning Glass Ribbon Machine, look here.)
Americans flirted with imported glass Christmas tree ornaments before the Civil War, and by the 1890s, it seemed they were in love. European artisans turned out huge quantities of shiny glass ornaments for the American market—glassblowers in Lauscha, Germany produced 600 ornaments per day! The affair even outlasted the blockades and embargoes of World War I, although American consumers nearly exhausted huge quantities of German ornaments stockpiled before the war. A few domestic manufacturers tried, but could never quite master the intricate glassblowing techniques or silvered lacquers that made European ornaments so popular. As postwar production ramped up overseas in the 1920s, European imports grew to 99% of the 50 to 80 million ornaments sold in the United States each year.
Stateside importers and retailers had a great deal to lose should anything impede the lucrative European-American ornament trade. One major stakeholder was the F.W. Woolworth Company. F.W. Woolworth first imported European glass ornaments in the 1890s, and by the 1930s, consumers depended on Woolworth stores nationwide for their yearly Christmas decorations. Max Eckardt, a German immigrant, also relied on the success of the ornament industry. Eckardt—who began importing ornaments around 1907, opened his own German ornament factory in 1926, and oversaw product distribution from his offices in New York City—had extensive knowledge of the German-American Christmas trade. In the late 1930s, as World War II rumbled ominously on the European horizon, he set out to secure the future of his ornament business on American soil.
In the summer of 1939, just as an Allied blockade of threatened to sever the German ornament supply, Eckardt and a representative from F.W. Woolworth Company visited Corning Glass Works, a large American glass manufacturer headquartered in New York. Corning had only experimented briefly with ornament manufacture before this meeting, but the two businessmen urged the company to begin full-scale production. It was a calculated choice—the company owned high-speed ribbon machine technology that could be converted to mass-produce ornament bulbs. Armed with this patented machinery and the promise of large orders from Eckardt and Woolworth, Corning agreed to enter the glass ornament business. Within a few months, Corning Glass Works was manufacturing more than half of the Christmas tree decorations sold in the United States.
Wartime Ornament Decoration
Though Corning converted just one ribbon machine to manufacture ornament bulbs, production was staggering. In 1940, Corning produced 40,000,000 clear glass ornament bulbs at its Wellsboro, Pennsylvania plant. About 1/3 of these were decorated in-house. The remainder was sold to outside decorating companies.
The first domestically-produced ornaments mimicked European imports. The inside of each bulb received a coat of silver lacquer; the outside was tinted with colored dye. Then, after any desired hand decoration, the shiny baubles were topped with tight metal caps.
But in 1941, when the United States entered World War II, decorators were forced to rethink the American ornament. Popular lacquers became impossible to import, and most metals were diverted to the war effort. Despite material restrictions and wartime shortages, many innovative companies used available paints, sprays of tinsel, and even cardboard to decorate ornaments throughout the war.
Max Eckardt, who’d been instrumental in securing blank bulbs from Corning for his four New Jersey decorating plants before the war, produced some of the most popular domestic ornaments under the name Shiny Brite. Examples of Shiny Brite ornaments from The Henry Ford’s collection document the development of American ornaments through World War II.
Popular Science images from “Birth of a Bauble,” pp. 110-115, Volume 138, Number 1. Find it at the Benson Ford Research Center.
Saige Jedele is Associate Curator, Digital Content, at The Henry Ford.
Pennsylvania, 1940s, 1930s, 20th century, 19th century, Made in America, Henry Ford Museum, manufacturing, holidays, glass, Christmas, by Saige Jedele
Just Added to Our Digital Collections: Vagabonds China
Friends Henry Ford, Harvey Firestone, Thomas Edison, and John Burroughs went on camping trips together for a number of years, calling themselves the Vagabonds. Their trips were quite luxurious, by camping standards, involving a sizable caravan of staff and equipment. Why eat off tinware, for example, when one could use china instead? The Henry Ford’s collection includes a selection of the early 20th century Tudor Rose china that these august figures used on their wilderness trips, including the bouillon cup shown here. View photos and artifacts related to the Vagabonds on our collections website.
Thomas Edison, 20th century, 1920s, 1910s, Vagabonds, John Burroughs, Henry Ford, furnishings, Firestone family, digital collections, camping, by Ellice Engdahl
Turning Point
How one day in history transformed presidential travel from an open-air exchange into a defensive exercise
November 22, 1963, was a warm, sunny day in Dallas, Texas. President John F. Kennedy was in town as part of his early re-election campaign.As his motorcade passed through downtown, the president and first lady Jackie Kennedy waved to the crowds from their open-top Lincoln convertible. Though the Secret Service was alert, agents didn’t perceive any special threat.
In the following car was Clint Hill, one of two Secret Service agents assigned to protect Mrs. Kennedy. “We knew that Dallas was a somewhat conservative area and that President Kennedy might not be as popular there as he was other places, but it didn’t seem to be a bigger problem than going anywhere else,” said Hill.
The crowds were large, and Hill was busy making sure that he remained close to the first lady as the president’s car negotiated the streets — especially when the crowds came close or when the car stopped so the president could shake hands with bystanders.
“The situation was always the same,” said Hill. “Big crowds, open windows, people on balconies and rooftops. It was standard procedure.”
Then, at 12:30 p.m., the first shot rang out, and Hill rushed toward the president’s car. His memories of the next few moments are vivid nearly 50 years later.
“I heard these noises that came from the rear of the motorcade, and I started to look toward that noise. But I only got as far as the back of the car when I saw the president react when the bullet hit him in the neck. When he grabbed his throat, I knew he was in trouble, and I jumped and I ran. My objective was to get up on the top of the car and lie there between the president and Mrs. Kennedy and anybody who was trying to do them harm. Unfortunately, by the time I got to the car, the third shot had been fired and hit the president in the head. It was too late to do anything except protect Mrs. Kennedy and the other occupants of the car.”
President Kennedy was rushed to Parkland Memorial Hospital four miles away and declared dead at 1 p.m.
“All the advantages went to the shooter,” recounted Hill. “We didn’t have any. I did everything I could do, but it wasn’t enough.”
Then and Now
Hill’s firsthand recollection of that tragic day in Dallas is also seared in the American collective memory. We talk of turning points, but this truly was one for the United States. Even the immediate aftermath showed how unfathomable such an event was as the Secret Service scrambled to get the vice president, President Kennedy’s body and the first lady back to Washington, D.C., as quickly as possible.
“We really didn’t know how elaborate the situation was,” said Hill. “We didn’t know if it was a lone gunman or a coup d’etat.”
With 2013 marking a new presidential term and the 50th anniversary of the Kennedy assassination, how things have changed is obvious if you just conduct a simple comparison of presidential cars then and now.
Consider, for example, President Franklin Roosevelt’s Sunshine Special. The first “official” presidential limo, this Lincoln got its nickname in the 1930s because, when President Roosevelt was in it, the top was almost always down. In similar fashion, Kennedy’s 1961 Lincoln Continental X-100 was a large luxury convertible modified for a longer wheelbase. It wasn’t bulletproof. It had a removable plexiglass top. In addition, a metal rail gave the president the ability to securely stand upright and be exposed when the vehicle was moving. Plus, the rear seat could be raised hydraulically for better visibility.
In today’s lexicon, such accessibility to a world leader — in an uncontrolled, open environment — is both shocking and would even be considered by some as point-blank reckless. But, at that time in history, there was logic and a certain naivete behind it. From Roosevelt to Kennedy, an important duty of the president was to be seen by — be accessible to — the people who elected him.
The current presidential limousine, affectionately called “the Beast” by the Secret Service, fails miserably in the accessibility department. A tank-like machine with leather upholstery, the Beast has armor-glass windows that make it difficult to get even a small glimpse of the president from within.
Neither the Secret Service nor General Motors will comment on the Beast’s presidential specs for security reasons, but Mark Burton, CEO of International Armoring Corp. in Utah, which turns luxury cars into armored vehicles, said that GM took technology to the point of “overkill” with this vehicle. The Beast can not only withstand armor-piercing bullets but gas, explosives, fire, bioweapons and just about any other threat to national security you can think of.
Common sense tells us the Beast’s technological overload is still in direct response to what happened in Dallas a half century ago. According to Hill, the X-100 also got its own bit of technological excess when it was decided that the vehicle should be rebuilt rather than retired after the assassination. “The car was sent back, redone completely and didn’t return until 1964,” noted Hill. “It was armored and bulletproof glass installed and was used then on a limited basis by President Johnson.”
The Secret Service also received a total overhaul after November 22, 1963. “The organization was completely reorganized from that point on,” said Hill. “The entire headquarters staff was revamped. A great many things were done and changed completely.”
Symbols of the Presidency
Since then, security around the president has been airtight, and all presidential limousines have followed the example of the revamped X-100, which is now on display in Henry Ford Museum, along with four other presidential rides (see sidebar at right).
Unfortunately, the Beast and future presidential vehicles will never be seen in a museum collection or elsewhere for that matter. Although the government once leased the cars for a nominal fee and returned them at lease end, it now purchases each vehicle outright and keeps them, but not as historical artifacts. Instead, the Secret Service, looking to keep the secrets of these high-tech cars confidential, uses the retired vehicles for security tests, which end with the vehicles’ destruction.
Hard to feel sorry for a machine, but the demise of these presidential wheels is tinged with a little regret, according to Matt Anderson, curator of transportation at The Henry Ford. Anderson sees these vehicles as symbols of the American people’s relationship with the automobile and of the presidency itself.
“They tie in beautifully with the automobile in American life,” said Anderson. “They’ve become a symbol of the presidency. Most people don’t see the president in the White House; they see him when he comes to visit their town in his armored limousine. It’s a connection between the people and the president himself.”
The security measures now in place after Kennedy’s assassination equate to a safer president when en route, but they also signify an impenetrable distance between a leader and those he serves.
To see more of The Henry Ford's presidential limousines, take a look at this expert set from our online collections.
By David Szondy. The story originally appeared in the June-December 2013 edition of The Henry Ford magazine.
Additional Readings:
- Building a Presidential Vehicle
- John F. Kennedy’s Enduring Legacy
- President Franklin D. Roosevelt’s “Sunshine Special”
- #InnovationNation: Social Transformation
Texas, The Henry Ford Magazine, presidents, presidential vehicles, limousines, JFK, convertibles, cars, by David Szondy, 20th century, 1960s