Past Forward

Activating The Henry Ford Archive of Innovation

Posts Tagged by matt anderson

Spring means many things to many people: an end to cabin fever, swapping the snow blower for the lawn mower, or getting the car out of winter storage and ready for the summer cruising season. For car museum folks, though, spring means the annual conference of the National Association of Automobile Museums. This year’s meeting, hosted by the Petersen Automotive Museum in Los Angeles, California, was particularly special. For the first time in many years, it was a joint conference with the World Forum for Motor Museums.

NAAM conferences traditionally provide three important opportunities. First, there is the chance to network with auto museum colleagues from around the country (or, this year, the globe). You find that many of us share the same joys – the thrill of sharing our collections with the public, the fun in working with incredible automobiles – and the same challenges, like the long-term preservation of complex machines, or writing informative but engaging label text with a limit of 60-odd words.

Second, and central to the NAAM conference, is the chance to hear presentations from curators, archivists, conservators and administrators from the car museum world. Standout sessions this year included a talk on the peculiarities of corporate car collections and museums; strategies for dealing with the media (this session included comments from Wendell Strode of the National Corvette Museum, who worked masterfully with the press during that museum’s recent sinkhole crisis); and ideas on incorporating “visible storage” into your museum’s plan, in which visitors are able to view cars “behind the scenes” as a part of special tours. I should note that Robert Coyle, our Conservation Specialist for Automobiles, Gary Martin, of Dan Gurney’s All American Racers, and I spoke together about our project to conserve the 1967 Le Mans-winning Ford Mark IV.

Finally, NAAM brings the chance for special tours of public and private collections near the host institution. This year’s itinerary did not disappoint. Attendees were treated to tours of the Mullin Automotive Museum, the Toyota USA Automobile Museum, the Nethercutt Collection, and the Pasadena-based Art Center College of Design. It should be no surprise that Southern California, nexus of American car culture, is home to so many incredible automobile and auto-related collections.

A familiar, three-eyed face. Tucker #40 at the Nethercutt Collection.

There is one additional NAAM highlight: the annual NAAMY awards! These prizes, given at each conference, honor the best in publications, exhibits, programs and events at nonprofit automotive museums. I’m pleased to report that our new book, Driving America: The Henry Ford Automotive Collection, took first place in our division for books and exhibit catalogs. Accolades are always special, but particularly so when they come from your colleagues in the field. With the 2014 meeting barely over, I’m already looking forward to next year’s conference.

Matt Anderson is Curator of Transportation at The Henry Ford

21st century, 2010s, California, cars, by Matt Anderson, #Behind The Scenes @ The Henry Ford

William Clay Ford, who passed away on March 9, 2014, is remembered for his generous philanthropy, his dedication to the city of Detroit, and his long-time ownership of the Detroit Lions. They are important legacies that will continue to benefit and inspire for years to come. Automotive industry leaders, historians and enthusiasts point to another of Mr. Ford’s lasting contributions: the 1956 Continental Mark II.

While his brothers Henry II and Benson – especially Henry II – made their marks in Ford Motor Company’s business offices, William Clay Ford inherited his father Edsel Ford’s passion for automotive styling, as well as his consummate good taste. Fittingly, the younger Ford’s most important automobile project was a revival of Edsel’s much-admired Lincoln Continental of 1939 to 1948. The revival car, built and sold under a separate Continental Division, not only measured up to the original Continental’s legend, but became a classic in its own right.

William Clay Ford (left) reviews a clay model of the Continental Mark II. (THF112905)

At just thirty years of age, William Clay Ford headed a team of stylists and engineers who worked around the clock to design a car of rare style and luxury. The resulting Continental Mark II, with its clean lines and understated trim, stood in stark contrast with the chrome confections typical of the 1950s. Build quality was of the highest order. Suppliers’ parts were checked and re-checked, and factory components were tested and re-tested. Each car was essentially hand-built, and workers were encouraged to report even the slightest defect so that problems could be corrected before a car ever left the factory.

Power came from a 368-cubic inch Lincoln V-8 capable of 300 horsepower. The car was appointed with every available convenience. Automatic transmission, power steering, power brakes and power windows were all standard equipment. Air conditioning was the only optional extra. Quality and luxury, of course, came at a cost. The Continental Mark II debuted with a price tag of $10,000 – more than twice the cost of a conventional Lincoln. The car quickly became a status symbol among business and entertainment elites. Frank Sinatra and Elizabeth Taylor were proud owners, as was Elvis Presley – despite his penchant for Cadillacs.

Ford Motor Company never intended the Mark II to be a mainstream success. Instead, it was a “halo car” that sprinkled a touch of status over the automaker’s entire line. Even with that imposing price tag, Ford undoubtedly lost money on each Mark II it sold. But the company was willing to take the loss in return for the prestige and publicity the car generated. That mindset changed swiftly when Ford became a publicly-traded company in 1956. The limited-market Continental Mark II was no longer sustainable, and production ceased after just 3,000 cars over two model years.

The Continental Mark II was built by a separate Continental Division headed by William Clay Ford. (THF113239).

Today the Continental Mark II is regarded as one of the most elegant American automobiles ever built. Some 1,500 examples survive, and bidding is intense whenever one comes up for auction. Mark II owners and fans keep the car’s spirit alive through clubs and car shows, and car magazines regularly include it in their “best ever” lists. It’s an enduring testament to William Clay Ford’s contributions to the automobile industry.


Matt Anderson is Curator of Transportation at The Henry Ford.

Michigan, 20th century, 1950s, William Clay Ford, luxury cars, Ford Motor Company, Ford family, engineering, design, cars, by Matt Anderson

Last year I was invited to serve as a guest judge for the CASI Cup at the Detroit Autorama, the signature hot rod and custom car show that comes to Cobo Center every March. I’m happy to report that the Autorama team invited me back this year, but with a nice amendment – this time I got to give out an award created and sponsored by The Henry Ford.

The Henry Ford’s members and visitors know that our institution is dedicated to American innovation, a commitment reflected in our mission statement. Hot rods and custom cars were born of the time-honored American traits of ingenuity and individuality, and the Detroit Autorama showcases the finest examples of creatively modified automobiles. The Henry Ford’s Past Forward Award celebrates these traditions. Winning cars are those that best evoke the spirit of hot rodding and customization. These vehicles:

  • Combine traditional inspirations with modern innovations
  • Exhibit a highly skilled technique
  • Show a decided sense of whimsy
  • Capture the “anything goes” attitude behind the rodder’s and customizer’s craft
  •  

With these criteria to guide me, I hit the show floor in search of potential winners. To be sure, there was no shortage of candidates. The show seems to get bigger each year, and more than 1,000 exhibits filled Cobo Center for 2014. While pre-war Fords, post-war Mercurys and late 1950s Chevrolets were all present in big numbers, I was struck by the number of more recent cars. Fieros, Camaros and Mustangs from the 1980s all appeared. It seems that rodders from my generation are drawing on the cars from our youth for inspiration, just as the Boomers have done for years. While I haven’t seen a chopped Plymouth Horizon yet, it seems there’s hope.

After a few trips around the floor, I settled on three possibilities. With only one award to give, though, I let the crowd help me make my final choice. While every car had its admirers, there was a steady stream of people drawn to “Orange Crush,” a 1969 Chevrolet Chevelle owned by Joseph Messina of Fair Haven, Michigan. The Chevy had presence – even beyond that electric orange paint. What really struck me in talking to Joe, though, was the pride he took in the small details. He boasted about the car’s stainless steel bolts, explaining that he spent 20 minutes grinding and polishing each one personally. The companion washers were all laser-cut to exacting specifications. It was the perfect blend of new technology and old fashioned craftsmanship that the Past Forward award is all about. Plus, I loved the double meaning in the name. Sure, the car’s color looked a lot like the soft drink, but it’s also clear that Joe had a deep “crush” on his car and was rightfully proud of his work. I hope he’s proud to be our 2014 Past Forward Award winner, too.

And so another great Autorama came to a close. It was a much-appreciated reminder that, despite all the bitter cold and snow this winter, it won’t be long before these cars come off of their mirrored platforms and start hitting the streets as cruising weather returns.

Matt Anderson is Curator of Transportation at The Henry Ford.

21st century, 2010s, Michigan, Detroit, cars, car shows, by Matt Anderson, Autorama

Visitors to The Henry Ford may have noticed that we have a very special guest in the Driving America exhibit: GT40 chassis number 1075, one of the world’s most celebrated race cars. The car has six race victories to its credit, but it is best known for winning the 24 Hours of Le Mans – twice. Race fans know that Le Mans is not only the most prestigious event in motorsport, but also among the most grueling. Cars and drivers are pushed to their limits, running hard on the difficult course for 24 non-stop hours. Simply finishing the race is a major accomplishment. Winning is the capstone in any car’s career. Winning twice, well, that’s nothing short of extraordinary.

Car 1075 has its roots in Ford Motor Company’s legendary fight to beat Ferrari in the 1960s. After avoiding motor racing for many years, Ford jumped in with both feet in the early 1960s. The company actually tried to purchase Ferrari in 1963. It was a shrewd idea – the acquisition would have given Ford instant prestige and a massive head start in its racing efforts. But it was not to be. The two companies could not come to agreeable terms and the negotiations ended. Unable to buy the Italian automaker, Ford decided to beat it.

Ford turned to Eric Broadley, of British-based Lola Cars, to jump-start its sports car racing effort. Broadley designed a car based on Lola’s own sophisticated 1963 GT car and powered by Ford’s Indy Car 289-cubic inch V-8. The resulting racer stood a mere forty inches off the ground – hence its name, the GT40. Results in the 1964 season weren’t particularly promising, and Ford turned to its big NASCAR 427 V-8 to power the GT40 Mark II. The bigger engine started winning races in 1965, and a Ford-sponsored Mark II took the checkered flag at Le Mans in 1966. As if to prove the victory wasn’t a fluke, Ford came back and won again with the Mark IV in 1967. The Mark IV, having been designed and built entirely in the U.S. and piloted by Californian Dan Gurney and Texan A.J. Foyt, gave the 1967 win the further distinction of being an all-American effort.

Ironically, Ford’s domination with the big 427 engine provided a break for the smaller 289. The big engines regularly pushed cars past 200 miles per hour on the Le Mans circuit and French officials, fearing a catastrophic accident on a track designed for slower speeds, imposed a 305-cubic inch limit for 1968. The Mark I’s 289 cubic inches suddenly didn’t seem too few. Ford ended its involvement at Le Mans after 1967, but other teams continued to field GT40s. JW Automotive Engineering dominated the next two racing seasons with Mark I cars, including chassis 1075.

Mexican Pedro Rodriguez and Belgian Lucien Bianchi drove 1075 to its first Le Mans win in 1968. It was an unusually cold and wet race (held in late September, rather than the usual June, due to political unrest), but the drivers – and the car – performed flawlessly and held the lead for 17 of the 24 hours. It was the third win in a row for a Ford car, but the first for the original Mark I design. Sadly, Rodriguez and Bianchi both died in separate racing accidents within three years of their Le Mans triumph.

Car 1075 came back to Le Mans in 1969, this time with Belgian Jacky Ickx and Brit Jackie Oliver at the wheel. Ickx started the race with a bold protest against the fabled “Le Mans start,” in which drivers stood across the track, ran to their cars and then drove off – buckling their harnesses as they sped along. Ickx took his time getting to his car and carefully strapped himself in before setting off. Tragically, Ickx’s point about the inherent danger was proved on the first lap: British driver John Woolfe was killed in an accident before he had a chance to buckle his harness. The fatal crash foreshadowed one of the most dramatic Le Mans races. Car 1075 traded the lead with a Porsche 908 constantly during the last 2½ hours. On the last lap, the Mark I crossed the finish line a mere 100 yards ahead of the Porsche – in a race of more than 3,100 miles. With that second win, car 1075 earned its place in history and cemented the GT40’s reputation as one of the most successful cars in motorsport.

Matt Anderson is Curator of Transportation at The Henry Ford

Ford GT40 #1075 on exhibit at Henry Ford Museum.

1968 Ford Mark I, Chassis Number 1075

  • Maker: Ford Motor Company, Dearborn, Michigan
  • Engine: Ford V-8 with Gurney-Weslake cylinder heads, overhead valves, 302 cubic inches
  • Transmission: 5-speed manual
  • Height: 40.5”
  • Width: 70”
  • Wheelbase: 95”
  • Overall length: 164.5”
  • Weight: 2186 pounds
  • Horsepower: 425 @ 6000 rpm
  • Pounds per horsepower: 5.1
  •  

    Competition History: Winner of Le Mans 24-hour in 1968 and 1969. Winner of BOAC International 500 in 1968. Winner of Spa 1000-kilometer in 1968. Winner of Watkins Glen 6-hour in 1968. Winner of Sebring 12-hour in 1969.

    Europe, 1960s, 20th century, race cars, Le Mans, racing, Henry Ford Museum, Driving America, cars, by Matt Anderson

    The Beach Boys "Little Deuce Coupe", 1964.
    Was there a group better than The Beach Boys to write so longingly about the automobile? (Object ID: 87.170.1)February is upon us and, with Valentine’s Day in the offing, our thoughts turn to love. Red roses and paper hearts are fine, but to me nothing is quite as romantic as a love song. Whether it’s from an old master of the Berlin-Gershwin-Porter variety, or from one of today’s stars, a simple love song communicates emotion in a wholly unique way. Anyone who has explored the “Car Tunes” activity in Driving America knows that automobiles have been a staple in popular songs from the start. It was inevitable, then, that the car song and the love song would blend. In the spirit of the holiday, I thought I’d share a few of my favorites.

    Many words have been written on the automobile’s effects on our courtship rituals. (See John Heitmann’s The Automobile in American Life for a good discussion.) Prior to the car, a young man “called” on a young woman at her home under her mother’s watchful eyes. The couple might find a few moments of privacy on the front porch, but that was about it. The automobile threw the old rules out the window and gave couples a literal escape from the confines of the home. It either took them somewhere where they could, ahem, be affectionate, or was itself the place for their amorous activities.

    Kenny Roberts, the Yodeling Cowboy, voices this shift in his 1949 hit “I Never See Maggie Alone.” As the title suggests, Kenny can’t get a private moment with Maggie – her large family is always there. He buys a car for a little seclusion, takes Maggie for a ride, but… Well, I won’t spoil it for you, but you probably know what happens. Fast forward 30 years and you’ll find Robbie Dupree covering the same ground in “Hot Rod Hearts” from 1980. Times have changed, though. While Kenny and Maggie were merely “huggin’ and kissin,” Robbie has “young love born in a backseat.” One suspects there’s more than innocent necking at play.

    How do you listen to your favorite song in your car today? (Zenith "Zenette" Transistor Radio, 1960-1963, Object ID: 92.46.2).

    When the car isn’t providing young lovers with a means to get away together, it’s often the means to bring them together. Many tunes tell of someone driving through the night to reach a significant other. Cyndi Lauper made a big hit out of this very scenario with 1989’s “I Drove All Night.” It’s been an enduring song, with subsequent hit versions from Roy Orbison and Celine Dion. (Celine’s version even backed a series of Chrysler commercials in the early 2000s.)

    Classic Rock fans recognize the “drive to romance” concept from Golden Earring’s 1973 smash “Radar Love.” While the title refers to the lovers’ seemingly telepathic connection, the opening couplet is pure road song: “I’ve been drivin’ all night, my hands wet on the wheel / there’s a voice in my head that drives my heel.” Country fans, meanwhile, might be reminded of Dave Dudley’s 1963 cut “Six Days On the Road.” In this case, the narrator is a professional truck driver longing to get home, but the sentiment is the same: “Well it seems like a month since I kissed my baby goodbye… My hometown’s comin’ in sight / If you think I’m happy you’re right / Six days on the road and I’m a gonna make it home tonight.”

    Tom Waits puts a nice spin on the situation with his 1973 song “Ol’ 55” (memorably covered by the Eagles in 1974). Instead of driving his car to his lover, he’s driving back home from his lover. So warm is the afterglow that traffic is a “parade” as he rides “with lady luck.” In the song itself, Waits never identifies his vehicle beyond a model year. In subsequent interviews, he’s pegged it as a 1955 Buick Roadmaster, but I still picture a Chevrolet.

    Chuck Berry is often cited as “rock and roll’s poet laureate.” His witty lyrics helped to establish rock’s very structure during the formative 1950s. It’s no surprise that Berry created some memorable car songs. His very first hit, 1955’s “Maybellene,” is one of the genre’s best. We find Chuck cruising in his hot rod Ford V-8 when he spies the eponymous Maybellene in her Cadillac Coupe de Ville. They race down the highway, “bumper to bumper, rollin’ side to side.” An overheated engine threatens to end Chuck’s race, but a well-timed cloudburst cools his flathead and allows him to catch the Caddy at 110 miles per hour. While the race goes Chuck’s way, the “Why can’t you be true” chorus suggests that the romantic relationship doesn’t work out so well.

    Brian Wilson and the Beach Boys are rightfully credited as the masters of the car song. They gave us “Little Deuce Coupe,” “I Get Around,” “Custom Machine,” “This Car of Mine,” “Shut Down” and a host of other hot rod hits. (And really, who else but the masters could have written a song – and a good one at that – inspired by engine displacement?) But Wilson & Co.’s genius with the genre is perhaps most evident in the haunting “Don’t Worry Baby.” Casual listeners will hear the oft-told tale of a man who draws strength and support from his significant other. Those who listen more closely, though, will hear a song about… a car race! Brian boasts about his car, talks himself into a race, and shares his apprehensions with his love. She reassures him – makes him come alive, makes him want to drive – when she shares the titular advice. One of my favorite things about the song – apart from that deft modulation from E to F# between verse and chorus – is the ambiguity in the ending. We never do find out if Brian wins his race, but I suppose that’s beside the point. “Don’t Worry Baby” is the rare track that thick-skinned gear heads and sensitive poets can both embrace.

    Among the most atmospheric car/love songs has to be 1984’s “Drive” by the Cars. (And, by the way, how’s that for title/artist synergy?) While the song is open to wide interpretation, I think of it as being about a relationship strained by chemical dependency. The central question, “Who’s gonna drive you home,” is rhetorical. The narrator pleads that his lover “can’t go on / thinkin’ nothing’s wrong” as he watches her self-destruct. If he leaves, then who will be left to care for her? “Drive” isn’t a roll-down-the-windows and rock-down-the-highway hit, but it is a reminder that car songs can be subtle.

    Maybe the best twist on the car song/love song style is when the car itself is the object of the singer’s affections. Dan Seals’s 1985 country hit, “My Old Yellow Car,” is the perfect example. It’s a sentimental ballad in which, despite all of his fame and fortune (he’s “got a Mercedes-Benz with a TV and bar”), the thing Dan pines for most is his first car. Even though “she weren’t much to look at / she weren’t much to ride,” this yellow car made young Dan the king of the world: “There was no road too winding / there was nowhere too far / with two bucks of gas in my old yellow car.” It’s emotional stuff, and by the end of the song we realize just what that first car represents. It’s more than empowerment and independence; it’s a talisman of lost youth. There’s a reason we all get nostalgic about our first rides, no matter how humble they were.

    Enjoy your Valentine’s Day everyone. Light a few candles, open a bottle of wine, and put together your own playlist of favorite car-related love songs. It’ll put you in a romantic mood – and tide you over until its time to pull the classic out of winter storage.

    Like the songs you heard here? Watch them on YouTube or log into Hypster and listen to the whole list.

    Matt Anderson is Curator of Transportation at The Henry Ford

    holidays, by Matt Anderson, music, cars

    Andy Williams was off by a month. Auto industry insiders and enthusiasts know that January is the most wonderful time of the year, as it brings the annual North American International Auto Show (NAIAS). Since 1907, automakers have used the event to showcase fresh designs and innovative technologies. New models are introduced with suitable razzmatazz, and concept cars tantalize us with possibilities for the future. I set out to Cobo Center this year excited for everything, but with three particular must-sees on my checklist.

    Chevrolet wowed crowds last year with the return of the Corvette Stingray (it took “Car of the Year” honors at this year’s event). For the 2014 show, the Bow Tie gives us the 2015 Corvette Stingray Z06. With 625 horsepower surging from its 6.2 liter V-8, the Z06 is a legitimate supercar. No, it’s not going to sell in any significant quantity, but these halo dream machines are what make NAIAS so much fun.

    The 2015 Chrysler 200. Chrysler makes a play for the mid-sized market.

    Chrysler is making headlines with its introduction of the next generation 200. This car could be a coup for the Pentastar. There’s a lot of money to be made in the mid-sized segment, and Chrysler wants to increase its take. The 200 also builds on shared design and technology from parent Fiat – efficiencies that can help the company thrive. Analysts will keep a close eye on the 200’s sales, but what really caught my eye is the 200’s rotary dial transmission shifter. I’m a fan of the traditional floor-mounted lever, but buttons and paddles have their supporters, so why not a dial?

    2015 Ford F-150, well lighted and well lightened.

    Ford made its 2015 Mustang splash last month, so its NAIAS presence is heavily focused on the aluminum-bodied F-150. This is a big play by the Blue Oval. The venerable F-150 has been the best-selling vehicle in the United States for close to 20 years (and the best-selling pickup forever – well, at 43 years, practically so!). But fuel efficiency is vital for environmental and economic reasons. With the 2015 F-150, Ford improves gas mileage by converting much of the truck’s body structure from steel to aluminum and dropping 700 pounds of curb weight in the process. It’s a breakthrough, but it surely takes courage to invest in expensive new metalwork and try major experiments on your most popular product.

    The Mustang lover's dream jukebox.

    The F-150 gets the headlines, but don’t think that the Mustang is ignored. Prototypes of the 2015 model are there for ogling, and The Henry Ford’s own 1962 Mustang I concept car and 1965 Mustang Serial Number One production car are on prominent display. Best of all, though, Ford has created a sort of museum to Mustang’s place in popular culture. Head upstairs into the gallery and you’ll find everything from die-cast models, to Avon cologne bottles, to movie posters. (Yes, Bullitt is there.) There’s trivia too. Who knew, for example, that “Mustang” is one of the most popular computer passwords? Or that a Mustang was one of the original 16 Hot Wheels cars? My favorite display consisted of a jukebox playing nothing but Mustang-related songs, from Wilson Pickett to Vanilla Ice. “Rollin’ in my 5.0” indeed.

    On a final note, there is a real treat in seeing Cobo Center itself this year. The new atrium and Grand Riverview Ballroom (fashioned from the old Cobo Area) are absolutely breathtaking. Detroit has much to be proud of this year – on both sides of the NAIAS showroom doors.

    Matt Anderson is Curator of Transportation at The Henry Ford

    21st century, 2010s, NAIAS, Mustangs, Michigan, Detroit, cars, car shows, by Matt Anderson

    On January 5, 1914, Henry Ford and his vice president James Couzens stunned the world when they revealed that Ford Motor Company would double its workers’ wages to five dollars a day. This groundbreaking decision for the average Ford assembly line worker salary generated glowing newspaper headlines and editorials around the world. The notion of a wealthy industrialist sharing profits with workers on such a scale was unprecedented.

    In the century since, many theories have been posited for Ford’s bold move. Some suggested the increase was to justify assembly line speed-ups. Others speculated it was to counteract high labor turnover due to increasingly monotonous assembly line work. Ford admirers believed it was pure philanthropy and a progressive step towards improving Henry Ford's workers' rights. Cynics asserted that it was little more than an elaborate publicity stunt. As usual, the truth lay somewhere in the middle.

    More Monotony, But More Money

    To a large degree, Ford’s implementation of the Five-Dollar Day cannot be appreciated without first understanding his advances with the moving assembly line. Experiments through 1913 and into 1914 reduced the time required to build a Model T automobile from 12½ hours to a mere 93 minutes. Increased efficiencies lowered production costs, which lowered customer prices, which increased demand. The public was eager to buy all of the cars Ford could build.

    Explosive production gains came at the cost of worker satisfaction. The very goal of the moving assembly line was to take what had been relatively skilled craftwork and reduce it to simple, rote tasks. Workers who had taken pride in their labor were quickly bored by the more mundane assembly process. Some took to lateness and absenteeism. Many simply quit, and Ford found itself with a crippling labor turnover rate of 370 percent. The assembly line depended on a steady crew of employees to staff it, and training replacements was expensive. Ford reasoned that a bigger paycheck might make the factory’s tedium more tolerable.

     

    Ford’s Five-Dollar Day prompted banner headlines around the world. (THF204872)

     

    If the need to retain workers was a partial motivation for the Five-Dollar Day, then the solution may have worked too well. Within days of the announcement, thousands of applicants came to Detroit from all over the Midwest and entrenched themselves at the Ford’s gate. The company was overwhelmed, riots broke out, and the crowds were turned away with fire hoses in the icy January weather. Ford announced that it would only hire workers who had lived in Detroit for at least six months, and the situation slowly came under control.

    Strings Attached

    Those who secured jobs at Ford soon discovered that the generous Ford worker salary came with conditions. Lost in the headlines was the fact that the pay increase was not a raise per se, it was a profit sharing plan. If you made $2.30 a day under the old pay schedule, for example, you still made that wage under the Five-Dollar plan. But if you met all of the company’s requirements, Ford gave you a bonus of $2.70.

    Part of Henry Ford’s reasoning behind the Five-Dollar Day was that workers who were troubled by money problems at home would be distracted on the job. If higher pay was intended to eliminate these problems, then Ford would make sure that his employees were using his largesse “properly.” The company established a Sociological Department to monitor its employees’ habits beyond the workplace.

    To qualify for the pay increase, workers had to abstain from alcohol, not physically abuse their families, not take in boarders, keep their homes clean, and contribute regularly to a savings account. Moral righteousness and prudent saving were all well and good, but they were not generally an employer’s business—at least not outside of working hours. In contrast, Ford Motor Company inspectors came to workers’ homes, asked probing questions, and observed general living conditions. If “violations” were discovered, the inspectors offered advice and pointed the families to resources offered through the company. Not until these problems were corrected did the employee receive his full bonus.

    Modifying manufacturing methods was one thing. Modifying the people who carried out those methods was quite another. Henry Ford and his supporters may well have seen the Sociological Department as a benevolent tool to benefit his employees, but the workers came to resent the intrusion into their personal lives. Ford himself eventually realized that the Sociological Department was unsustainable. By 1921, it was largely dissolved.

    Wages Up, Sales Up

    As for charges that Ford raised pay in pursuit of publicity, there’s no question that the Five-Dollar Day brought a spotlight on Ford Motor Company. But publicity is fleeting, and the Five-Dollar Day’s impact was far greater than newspaper headlines. Other automakers soon boosted their own wages to keep pace with Ford. Automobile parts suppliers followed suit. In time, workers in any number of fields were earning genuine “living wages” that afforded them comfort and security above basic food, shelter and clothing needs.

    It’s no small detail that, as Henry Ford slyly observed, in the course of improving his employees’ standard of living, Ford also created a new pool of customers for his Model T. The Five-Dollar Day helped to bring members of America’s working class into its middle class. Better wages, combined with the affordable goods produced by the assembly line, are cornerstones of the prosperity that has characterized American life for so many of the past 100 years.

    Matt Anderson is Curator of Transportation of The Henry Ford.

    20th century, 1910s, Michigan, manufacturing, labor relations, Henry Ford, Ford workers, Ford Motor Company, Detroit, by Matt Anderson

    Just when you thought it was safe to go back into the water… er, dealership… Chevrolet’s iconic Corvette Stingray* is back. The seventh-generation Corvette just received Automobile Magazine’s “Automobile of the Year” award. It’s a great honor, and it affirms the car’s right to wear the hallowed “Stingray” name – not seen on a Corvette since 1976.

    Given Corvette’s long-established status as America’s sports car, it’s easy to forget that the first models lacked a performance image. The 1953-54 cars featured inline six engines and two-speed automatic transmissions – not exactly scream machines. That began to change with the 1955 model year when a V-8 and a three-speed manual shift became options. Production figures climbed steadily thereafter, but the Corvette arguably didn’t come into its own until the 1963 model year when General Motors styling head Bill Mitchell shepherded the magnificent Sting Ray into production.

    Mitchell’s car was a radical departure from previous Corvettes. The gentle curves of the earlier cars (readily seen on The Henry Ford’s 1955 example) were replaced with sharp edges. The toothy grille gave way to an aggressive nose with hidden headlights, and the roof transitioned into a racy fastback. The car was a smash in its day and continues to be perhaps the most desirable body style among collectors.

    Bill Mitchell poses with the 1959 Corvette Stingray Special race car. (THF71553)

    The 1963 Sting Ray was inspired by two of Mitchell’s personal project cars. The 1959 Stringray Special was built on the chassis of the 1957 Corvette SS race car. When American auto manufacturers officially ended their racing programs in the summer of 1957, the SS became surplus. Mitchell acquired the car, rebuilt it into a racer, and sidestepped the racing ban by sponsoring the car personally. The rebuilt Stingray Special’s unique front fenders, with bumps to accommodate the wheels, became a prominent part of the 1963 production car.

    Bill Mitchell used this very mako shark as inspiration for the Mako Shark show car, which in turn inspired the brilliant 1963 Corvette Sting Ray. (THF153873)

    The second inspiration was the Mako Shark concept car introduced in 1961. While fishing in Bahamas that year, Mitchell caught an actual mako shark which he mounted and displayed in his office. The shark’s streamlined body and angular snout, combined with elements from the Stingray race car, produced a show car that turned heads wherever it was displayed.

    Fifty years later, some believe that the mid-1960s Sting Rays are still the Corvette’s styling peak. Clearly, the 2014 model had much to live up to if it was to carry the Stingray name. The honors from Automobile Magazine suggest that the latest Corvette is worthy indeed.

    UPDATE 01/13/14: The 2014 Corvette Stingray just took top honors as "North American Car of the Year" at the North American International Auto Show. It's further proof that the car has earned its legendary name!

    Matt Anderson is Curator of Transportation at The Henry Ford

    * Stingray nomenclature is a confusing business. Bill Mitchell’s 1959 race car was “Stringray” – one word. The 1963-1967 production cars were “Sting Ray” – two words. The 1968-1976 and 2014 cars reverted to “Stingray.” For what it’s worth, the fish itself is “stingray.”

    20th century, 1960s, 1950s, 21st century, 2010s, race cars, nature, design, Chevrolet, cars, by Matt Anderson

    Kennedy Car

    The X-100 pulls away from the White House, February 1963. / THF208724


    November marks the anniversary of one of the most dramatic – and traumatic – turning points in American history: the assassination of President John F. Kennedy on November 22, 1963. In that single instant, the perceived calm of the postwar era was shattered and “The Sixties” – civil rights legislation, Vietnam, the counterculture – began. Few artifacts from that day are as burned into public memory as the 1961 Lincoln Continental that carried President Kennedy through Dallas.

    The car, code named X-100, started life as a stock Lincoln convertible at Ford Motor Company’s Wixom, Michigan, assembly plant. Hess & Eisenhardt, of Cincinnati, Ohio, stretched the car by 3½ feet and added steps for Secret Service agents, a siren, flashing lights and other accessories. Removable clear plastic roof panels protected the president from inclement weather while maintaining his visibility. The car was not armored, and the roof panels were not bulletproof. The modified limo cost nearly $200,000 (the equivalent of $1.5 million today), but Ford leased it to the White House for a nominal $500 a year.



    The X-100 during its initial customization, 1961. (P.B.90912)
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    by Matt Anderson, cars, Ford Motor Company, presidential vehicles, presidents, limousines, JFK

    I’m keenly interested in the move toward self-driving cars, so an article in USA Today caught my eye last week: “Self-driving cars? They’re (sort of) already here.” As the headline suggests – apart from the parenthetical hedge – the autonomous auto isn’t a far-off fantasy anymore. The odds are that some of us will be playing Michael Knight before the end of the decade.

    While it’s easy to get wrapped up in the exciting things Google is doing with its fleet of autonomous Prii, just as earlier generations were wowed by Norman Bell Geddes vision of automatic cars in his Futurama at the 1939 World’s Fair, it seems that self-driving cars aren’t going to arrive in a technological flash. Rather, they’ve been sneaking up on us bit by bit for a century.

    One might trace their development all the way back to Charles Kettering’s electric starter on the 1912 Cadillac. Sure you had to flip the switch, but that car cranked itself. If not to 1912, then maybe you trace the self-driving car to 1940 and the practical Oldsmobile Hydra-Matic transmission. Surely a car that shifts its own gears is a forerunner to a self-driver. And if not GM, then you might credit Chrysler and its “Auto pilot” feature introduced in 1958. Sure, the marketing folks who named it may have over-promised a bit, but that early cruise control system certainly was an essential step toward autonomy.

    Much more sophisticated systems entered the market in the last decade or so. Lexus gave us “Dynamic Laser Cruise Control” with the 2000 LS 430. This device not only maintained a regular driving speed, it also automatically slowed or stopped the car in reaction to traffic ahead. (It also proved that fancy marketing names were still very much in style.) Adaptive cruise control, like the technologies before it, made its way from luxury marques to more modest models and is now a rather widely available option. The same is true of parking assist systems, in which the car can steer itself into a parking space. They first appeared in Lincoln and Lexus models, and then migrated to Ford and Toyota offerings.

    “Active lane keeping” appears to be the big story for 2014. We’ve had passive systems, in which an alarm sounds if the driver weaves or drifts, for ten years, but “active” systems are just that – active. Infiniti’s Q50 will steer itself should the driver let go of the wheel while at speed, even through broad curves. The feature is a combination of camera and radar units that “read” the road and a “drive by wire” setup through which the front wheels are steered by motors wired to the steering wheel. (There’s no mechanical connection between the front wheels and the steering wheel.) Granted, it’s up to you to get the car on and off the freeway but, while there and with the cruise control and lane keeping engaged, the Q50 essentially drives itself.

    Infiniti stresses that its active lane keeping is a driver assist system. It’s meant to ease the burden rather than take it all, but that’s no different than any of its technological predecessors. All of these devices seem destined to meld into a fully functional autonomous car some day, and that day might just be sooner than any of us think.

    Matt Anderson is Curator of Transportation at The Henry Ford

    technology, cars, by Matt Anderson, autonomous technology