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Activating The Henry Ford Archive of Innovation

Posts Tagged covid 19 impact

Man sitting in front of wall filled with books
James A. H. Bell (circa 1890-1915) has his Zoom bookshelf game on point. / THF38607


I’m Sarah Andrus, and I am the librarian at The Henry Ford. The Henry Ford’s library is an extensive resource for our staff, researchers, and scholars to explore our collections, as well as provide all of the background reading you could need for a lifetime. While our reading room has been closed to the public, I’ve been providing book recommendations to my colleagues at The Henry Ford, and I’d like to pass those along to you!

It is now the end of October, and that means two things:

  1. It is National Book Month, and readers around the world get to celebrate their favorite stories.
  2. In 2020 we have all been on way too many video calls.


All of our virtual meetings have led to plenty of office backdrops across Zoom calls, Facetime catch-ups, and virtual happy hours. Here at the Henry Ford we have been keeping an eye on everyone else’s bookshelves, as well as making sure our own are up to snuff for every person we now welcome into our home offices.

So to celebrate the end of National Book Month, I am here to help you spruce up your bookshelves so that they are ready to impress friends, families, coworkers, and even the occasional webinar audience—with the added bonus that you’ll actually want to read them!


These Truths: A History of the United States by Jill Lepore

2020 feels like we are all living through a history book, which makes Lepore’s tome chronicling the story of our nation a welcome companion. These Truths is well researched and compulsively readable. As a bonus, at over 900 pages it is sure to stick out on your bookshelf!

Furious Hours: Murder, Fraud, and the Last Trial of Harper Lee by Casey Cep

Readers who are fans of the classic To Kill a Mockingbird will find a new take on Harper Lee. Part biography, part story of a small-town serial killer, and full of Harper Lee, Truman Capote, and the real Macomb (Monroeville), Furious Hours has something for everyone. It is addictive, literary, and full of little facts that will stick with readers well after finishing the last page.

Caste: The Origins of Our Discontents by Isabel Wilkerson

A timely new release for 2020 from Wilkerson, Caste is an informative read, and perfect to continue a personal education on the events of this year. It is also going to be a hit on your shelves.

Salt, Fat, Acid, Heat: Mastering the Elements of Good Cooking by Samin Nosrat

This has been a year of home cooking. Nosrat’s cookbook is a must-have for new cooks and foodies alike. It teaches technique, not just recipes, and includes beautiful illustrations. The cover isn’t too shabby, either.

The Yellow House by Sarah M. Broom

Traveling may be out of the cards, but with Broom’s memoir you’ll find yourself transported to New Orleans East, an area rarely written about, but full of culture and personality. Broom weaves the history of her hometown with her own life story to create a mesmerizing tale of resilience, community, and family.

The Invention of Nature: Alexander Von Humbolt’s New World by Andrea Wulf

After a summer of gardening, hiking and generally enjoying the outdoors, there is no better friend than Wulf’s gorgeous biography of environmentalist Alexander Von Humbolt. Chronicling a life both thoughtful and adventurous, The Invention of Nature is a worthy addition to your Zoom bookshelf.

The Glass Hotel by Emily St John Mandel

Fiction has a big place in 2020. In a time when travel is difficult, socialization has changed and the world feels completely different, there is always comfort in a story. In The Glass Hotel, Mandel takes readers back a decade to the last financial crisis—but also to the Canadian wilderness and out to sea. It is an adventure full of interesting characters living their most flawed lives. It is everything a good story should be, with a cover to stun on your shelves.


Even in 2020, books remain a way we can learn, travel, and expand our world—at a time where it feels harder to do these things outside of our houses. These recommendations will help keep your horizons broad, and your Zoom contacts impressed.


Sarah Andrus is Librarian at The Henry Ford.

21st century, 2020s, COVID 19 impact, by Sarah Andrus, books

Transparent figure of Abraham Lincoln standing in room with table and dais

"Ghost of Abraham Lincoln" in Logan County Courthouse for Halloween in Greenfield Village, 1982 / THF146345

Our beloved Hallowe’en in Greenfield Village program is celebrating its 40th anniversary this year. It’s been a fascinating journey to have been involved from nearly the beginning, eventually leading the team that plans and produces this very complicated and detailed guest experience.

Throughout the entire history of the event, the true star of the show has been Greenfield Village after dark. I know of no better palette for our amazing creative team to have at its disposal to work magic year after year.

The year 2020 and its COVID-19 pandemic will be looked back on as a turning point for not only the Hallowe’en in Greenfield Village program, but for all of The Henry Ford. The need for a safe environment and the resources available have forced the team to take a fresh look at the event and view things from a very different perspective. We are excited and invigorated by the plan we have brought forth and we hope our guests are too.

The Beginnings of Halloween in Greenfield Village

The Greenfield Village Halloween program began as an experience shared through our Education Department’s catalogue of classes and courses. This new concept of a family-based, Halloween-themed experience was first developed as a scary wagon ride experience, with stops and treats at various buildings in Greenfield Village. There were other fun seasonal activities, including dunking for apples, a costume parade and contest, and refreshments in Lovett Hall. The wagon ride was carefully planned out and tapped into Village stories, going as far as having as having a staff member’s child on board as a designated kidnap victim--a sign of the different times that were the early 1980s.

Man and woman wearing historical clothing and facepaint hand candy to man and little boy
"Trick or Treat" at Wright Home in Greenfield Village, October 1982 / THF146356

This program was presented on an ambitious scale. It was offered one night only and served a remarkably large audience. It was wildly popular and showed what future possibilities and demand lay ahead for the Halloween season. (You can read more about this very first Greenfield Village Halloween program here.)

A series of events led to the next phase of the Greenfield Village Halloween program. The Tylenol poisoning scare in the fall of 1982 changed people’s view of the safety of trick-or-treating. This, combined with new staff and reorganized Village Programs and Special Events departments, brought forth the novel idea of opening Greenfield Village at night as a safe place for trick-or-treating. Thus, the foundation for Hallowe’en in Greenfield Village was born: the basic format of the program we have used until now.

This first Village trick-or-treat Halloween program drew an unexpectedly huge crowd of over 5,000 people. No control measures for timed or paced entry times were put in place and the event was open to the public. As expected, the supply of treats ran out quickly and drastic measures had to be put in place to try and keep pace. I remember working at the first treat stop, the Loranger Gristmill. We gave out handfuls of loose candy corn (a nice thematic connection to the gristmill). I remember it being a very chaotic experience and the porch of the gristmill being coated in smashed candy corn, which could not be seen—only felt—under my feet. In the light of the following day, I was amazed to see single pieces of candy corn that had been pressed out to the size of my hand, still retaining their original shape and color!

Crowd of adults and children, many in costume, outside brick house
"Trick or Treat" at Heinz House in Greenfield Village, October 1982 / THF146374

Many lessons were learned that opening weekend. Moving forward, Halloween in Greenfield Village became a members-only event and entry times were established to slow and control the flow.

Developing the Program in the 1980s and 1990s

Halloween would remain a members-only event for the next 20 years. The first few years, Halloween only took place for one weekend in October. This would continue through the 1980s. By the early 1990s, the still members-only program would expand to two weekends and eventually three. During this time, staff were allotted a certain amount of free tickets, but were required to show up on a set day and time and stand in a very long line to get their tickets. Member tickets for the limited number of program days typically sold out very quickly.

In the first era of the program, there was a lot of emphasis put on the treats and their thematic connection to the Greenfield Village sites from which they would be given out. Different treats were picked out each year.

Orange page with text
The inside of the brochure for 1983’s “Family Halloween in Greenfield Village” lists the thematic connections for each building treat stop. / THF146311

Connecting the trick-or-treat path were a variety of Halloween-themed vignettes or interactions, associated with historical events and characters with a nod to scary stories of the past. The effects were low-tech and, in some cases, took inspiration from the emerging haunted house industry. First seen in the 1970s, these haunted houses were grassroots amateur efforts, often sponsored and produced by local Jaycees, Elks, and other fraternal organizations as fund raisers. They relied on cheap scare tactics that involved being jumped out at, grabbed, and sometimes gory scenes. For years, we used some of these very same techniques. The Ackley Covered Bridge was notorious for this.

Person in a gorilla costume in front of adults and children, many in costume, in a wooden covered bridge
"Gorilla" on Ackley Covered Bridge during Halloween in Greenfield Village, October 1982 / THF146372

When it came to infrastructure, the Greenfield Village of the 1980s and 1990s basically resembled the Greenfield Village of 1929. There were very few, if any, streetlights and limited access to power to add additional lighting. Until the restoration of 2003, Halloween in Greenfield Village was very dark. Because of this, the jack-o’-lantern pumpkin path played an important role in lighting the way through the experience. A continuous thread to today’s program is the large number of hand-carved and candlelit jack-o’-lanterns that line the path—though now, they serve more to create ambience and atmosphere. Over 1,000 pumpkins are now hand-carved each week to achieve the continuous path.

Four women carve pumpkins on tables covered in newspaper
Volunteers Carving Pumpkins for Family Halloween Jamboree in Greenfield Village, October 1981 / THF146327

Throughout the 1990s, the Family Halloween program, still a members-only event, continued to grow in popularity and had become a yearly tradition for many. Creative collaborations between the Special Events, Village Programs, and AV teams continued to improve the experience, and serious work and experimentations began with lighting and visual effects. A huge breakthrough was the discovery that Tim and Tom, the Firestone Farm black Percheron horses were decent riding horses. It was not long before the Headless Horseman made his debut in the front fields of Firestone Farm. He was soon joined by Ichabod Crane and a Halloween in Greenfield Village favorite was born.

By 2001, though the sophistication and fit and finish of Halloween in Greenfield Village had evolved dramatically from its early years, there was still great potential for growth. Previously, costuming had mainly been reworked or cast-off bits and pieces from the period clothing inventory, décor was minimal, and aside from the hundreds of pumpkins on the jack-o’-lantern path, the main emphasis remained on treats.

The New Millennium Brings a Turning Point to the Program

Three men with pipes in muddy trench; construction equipment and buildings nearby
Workers Laying Conduit in Greenfield Village during Infrastructure Restoration, January 2003 / THF133585

In 2002, the big news around Greenfield Village was the impending massive infrastructure restoration that would begin to take place in the fall. The Village would close at the end of September and not reopen until the following June. Halloween would take a hiatus that year as the huge project gained steam. This would be a turning point and a newly imagined program soon emerged, keeping in step with the newly imagined Greenfield Village.

By the summer of 2003, a cross-functional team began planning the work. The team very quickly established a back story that would guide what the new Halloween would and would not be. The shock and gore, now so prevalent in haunted houses, was removed from the mix. Instead, there was a move toward a family-friendly experience that would rely on the power of Greenfield Village after dark and scary and adventure-based stories that fuel the imagination and Halloween spirit.

Another important inspiration was Halloween party guides, published from the early 1900s through the 1950s, in the collections of The Henry Ford. These handbooks gave endless advice on how to decorate, what games to play, what food to prepare and serve, and a whole host of other miscellaneous tips on how to throw the best Halloween party. Among the most useful and inspirational were the series of yearly Bogie Books, published by the Dennison paper and party goods company from 1912 through 1935. These pamphlets were filled with illustrations, some in color, that featured the huge array of crepe paper and other party products produced by the Dennison Manufacturing Company. Elaborate costumes and party décor were shown—along with the list of Dennison products one would need to replicate the awe-inspiring ideas featured. The colors, textures, and techniques guided our teams in both costuming and decorating throughout the Village.

Two children look at a black pumpkin house with Halloween symbols nearby and text
Dennison's Bogie Book: Suggestions for Halloween & Thanksgiving, circa 1925 / THF96746

Trick-or-treating would remain the main vehicle for moving guests through the experience on a set path, but the look and feel of the treat stations would begin to change dramatically. The Period Clothing Studio became very involved and began to design a spectacular series of costumes to bring the gothic, fairytale, and adventure storybook characters to life—with a nod to costumes of the 1910s and 1920s. By 2005, these characters would become the treat station hosts, with their own stages and stage lighting. Other favorite characters, like the Woman in White, the Dancing Skeletons, the live scarecrow, and, of course, the Headless Horseman and Ichabod Crane, made triumphant returns with new costumes.

Two women work at a large table filled with fabric bolts and sewing notions; elaborate costumes hang in the background
Costume Studio Preparing for Halloween in Greenfield Village, October 2005 / THF12490

Another significant change at this point was the shift from Hallowe’en being a members-only event to a public event. Members still had first-pick when ticket sales opened, as they do now, but after a certain date, the public was invited to purchase tickets. As the popularity of the event continued to grow, so did attendance capacities.

The creative work to improve costumes, set designs, and theatrical lighting continued. Through the 2010s, staged theatrical performances of Edgar Allan Poe’s “The Tell-Tale Heart” and other fun, but dark fairytales, such as “Hansel and Gretel” and “Little Red Riding Hood,” were added to the mix. To set up the live Headless Horseman experience, Washington Irving’s “The Legend of Sleepy Hollow” was also performed. Along with the dramatic presentations, live Halloween-themed musical performances featuring a vampire trio, the Potion Sisters, and a musical pirate review rounded out the offerings. To top it off, the Top Hat Side Show became a fixture on Washington Boulevard, anchoring the 1920s carnival theme in that area.

Man in black pants and hat and white tank top points from a stage, with lighted "Top Hat Side Show" sign behind him
The Top Hat Side Show performing at Hallowe’en in Greenfield Village for the first time in 2015. (Photo by KMS Photography)

By 2019, the Hallowe’en in Greenfield Village experience had hit its full stride and welcomed a record number of guests. There were now several different ways to experience the program with the addition of evening dining opportunities, including the children-themed “Fairytale Feast” and the 1850s Eagle Tavern Harvest Supper.

Rethinking Hallowe’en in Greenfield Village in 2020

Sign with text
Signage outside the main entrance of Henry Ford Museum of American Innovation in March 2020, announcing the closure of our venues due to the worldwide COVID-19 pandemic. (Photo courtesy Ellice Engdahl)

Planning for the 2020 Hallowe’en program was well underway when the world as we knew it came to a screeching halt—and along with it, the entire summer calendar of Greenfield Village special events. As we cautiously reopened the Village and Museum over the Fourth of July weekend, The Henry Ford continued to learn and understand how safety measures should work, what the scale of program offerings needed to be, and what the future might bring. By the end of the summer, it was clear that we could consider a Halloween program in October. We knew it would need to be reimagined and presented in a very different way in order to comply with safety measures while at the same time allowing our guests to have a fun and enjoyable experience.

Based on decades of experience in planning and producing large scale public events, the Hallowe’en planning team took a fresh look at the program. It was immediately apparent that the entire concept of lining up for treats would have to be eliminated. Without the need for a set prescribed route, new possibilities opened, and the Holiday Nights model of enjoying the evening at one’s own pace and experiencing program elements in any order became the logical approach. Greatly reduced attendance capacities and timed entry would ensure a safe experience. Unfortunately, we were not able to offer our evening dining experiences this year, but happily, many familiar and favorite characters and experiences made a return.

Woman in witch costume in front of a locomotive and crowd of people
A witch and the Hallowe’en Express welcome guests to Hallowe’en in Greenfield Village in 2020. (Photo courtesy Jim Johnson)

A very exciting addition for 2020 is the Hallowe’en Express, a brand-new Halloween-themed train ride that makes a round trip excursion from the “Brimstone” Station at the front of the Village. Guests encounter all sorts of sights and sounds along the way. The presence of a live steam locomotive in the Village, with an eerie whistle created just for this occasion, adds an entirely new dimension to the overall experience for our guests.

Over the past 40 years, Hallowe’en in Greenfield Village has steadily grown and evolved. There have been many turning points in its long history, and 2020 will rank among the most significant. New beginnings can often be viewed as painful endings, but the Hallowe’en in Greenfield Village planning team is fully embracing this new beginning and is very excited to share the path we have taken.


Jim Johnson is Director of Greenfield Village and Curator of Historic Structures & Landscapes at The Henry Ford.

Additional Readings:

Michigan, Dearborn, 21st century, 20th century, holidays, Hallowe'en in Greenfield Village, Halloween, Greenfield Village history, Greenfield Village, events, COVID 19 impact, by Jim Johnson, #Behind The Scenes @ The Henry Ford


Man in blue button-down shirt and khaki pants walks along wooden fence with large white banner reading

An amazing thing happened during the spring and summer of 2020, while The Henry Ford was closed because of the COVID-19 pandemic. A group of dedicated individuals formed a new donor society, the Carver-Carson Society, and raised more than six times what was needed to bring back to life the Detroit Central Market in Greenfield Village.

How in the world did they do this?

Well, prior to the pandemic shutdown, The Henry Ford was still $200,000 shy of reaching its $5 million fundraising goal. The Henry Ford has always had big plans for the market, which was built in 1860 and is considered one of the oldest surviving urban farmer's markets of its kind in the country. The Henry Ford's vision is for the market to become a world-class convening center and hub of innovation by attracting farmers, food entrepreneurs and thought leaders to help educate and engage the public on critical issues, including food security, regenerative agriculture and environmental sustainability. That vision was in danger of being significantly delayed when The Henry Ford had to close its doors in March. This all changed when a group of dedicated donors answered the call to support the market project by forming the Carver-Carson Society and creating plans for The Henry Ford's first-ever virtual fundraiser, Farm to Fork.

Screenshot with 1-2 video chat participants in each of four quadrants

On August 20, 2020, Farm to Fork aired live over Vimeo, creating a virtual show filled with interviews, films, cooking demonstrations and engaging conversations. The event was co-chaired by Emily Ford, Lauren Bush Lauren and The Henry Ford's president and CEO, Patricia Mooradian, and raised over $800,000. This thought-provoking and entertaining event helped not only to cross the fundraising finish line but to surpass its original goal.

One of the highlights was the first Carver-Carson Conversation, featuring an intimate conversation moderated by Debra Reid, curator of agriculture and the environment. Special guest panelists included legendary chef and restaurateur Alice Waters; her daughter, designer and author Fanny Singer; event co-chair Lauren Bush Lauren; and Melvin Parson, a community farmer and The Henry Ford's first Entrepreneur in Residence. Their lively discussion touched on important issues around food security, food equity, regenerative farming and the need for local food environments and farmers. We plan to have many more Carver-Carson Conversations, both virtually and in person, in the future.

Woman seated and man standing in front of a curved screen or backdrop

We now have the resources required not only to rebuild the market but to create innovative, thought-provoking programming to help us look toward the future — from Carver-Carson Conversations to an edible schoolyard in Greenfield Village, where students from Detroit and across the country can engage with our working farms.

There have been so many wonderful donors who have come together over the past several years to make this project a reality, including early leadership supporters The Americana Foundation, A. Alfred Taubman, Chelsea Milling Co., the Community Foundation for Southeast Michigan, the Raymond C. Smith Fund, Mort Harris, the Meijer Foundation and Masco Corp. The project continued to gain momentum as community and business leaders Don and Mary Kosch contributed a generous challenge grant to double any donation made on Giving Tuesday 2019, leading to a groundswell of support from the community.

We look forward to gathering with you at the future opening of the Detroit Central Market in Greenfield Village. Together, we are making it possible for the stories and traditions of the market to continue to flourish, grow and shape a more sustainable future.



Follow @thehenryford on social channels for updates on the Detroit Central Market, and visit thf.org/Carver-Carson-Society to learn more about this new donor society.

Additional Readings:

Detroit Central Market, The Henry Ford Effect, philanthropy, Greenfield Village buildings, Greenfield Village, food, COVID 19 impact, agriculture

GIF cycles through video screenshots of girls with invention prototypes and/or explanatory displays

"It is innovative thinking such as this which dares to dream that we could travel to space, to the moon and eventually to Mars," said Joan Higginbotham, a former astronaut and director of human exploration primes at Raytheon Technologies. She was awarding this year's Most Innovative Award. The winner? Anirudh Cowlagi, inventor of AstroTrack, a Python-based solution to aid with the detection and characterization of minor planets in the solar system.


"Advances in the field of planetary science have been dramatic over the last few decades," Anirudh explained. "However, with this new data comes a need for more effective methods of analysis." Anirudh received a $2,500 scholarship, plus a hand-selected mentor from Raytheon Technologies to aid him in his innovation journey.

The Henry Ford's Invention Convention gives more than enough reason for hope during these challenging times. This year, over 120,000 K-12 students designed and pitched their creative solutions to the problems of the world, from potato-based plastic bags and energy-generating keyboards to more breathable face masks. These students were tasked with a single request: find a problem they care about and try to solve it.

With lockdowns and travel restrictions inhibiting many educational programs, The Henry Ford digitized Invention Convention within weeks. This quick pivot allowed The Henry Ford’s 20 affiliates to operate their programs and events despite the difficult circumstances. Among these affiliates was the Michigan Invention Convention, which had its most participants ever despite being held virtually. The Henry Ford similarly digitized its U.S. Nationals event, which culminated in an online award ceremony hosted by CBS science correspondent Alie Ward.

The award ceremony featured a number of keynote speakers and presenters, including several former astronauts, the director of the United States Patent and Trademark Office, key executives including the CEO of Stanley Black & Decker and more than 80 award-winning young inventors. Nearly a dozen full patent applications were awarded to students.

The impact of the U.S. Nationals event has been astounding. As of mid-August, the award ceremony video had received over 40,000 views across its channels, with viewership of Invention Convention via news media with 500 million impressions this year. Most importantly, The Henry Ford continues to improve the accessibility and inclusion of the program. This year, over 54% of the inventors were female, and 55% of the winners self-identified as students of color.

The Henry Ford is grateful to its many partners and sponsors who continue to support and help build this vital program of innovation, invention and creative thinking — in particular, Raytheon Technologies, a founding sponsor of Invention Convention Worldwide and the presenting sponsor of U.S. Nationals 2020. Learn more about The Henry Ford's Invention Convention program at inventionconvention.org.

If you are interested in supporting this inspiring program or participating as a judge in 2021, keep an eye on The Henry Ford’s Invention Convention web page for updates in Spring of 2021.

21st century, 2020s, The Henry Ford Effect, inventors, Invention Convention Worldwide, innovation learning, events, education, COVID 19 impact, childhood

Three kids look through wooden fence at horses and red barn with fall-color trees and pumpkins nearby

In almost 91 years, our doors have never been closed for more than two days at a time. We have always been here — for your field trips, your weddings, your holidays and your family days out. Then everything changed.

Two children walk down gravel lane between wooden fences toward a red brick farmhouse

For almost 16 weeks, we were unable to welcome guests through our doors. With almost two-thirds of our operating budget coming from earned revenue — admission tickets, memberships, signature and private events, food and retail purchases — the closure had a devastating impact. In addition to other cost-saving measures, The Henry Ford made the very difficult decision to place more than 80% of our staff (nearly 1,400 employees) on temporary, unpaid leave. Our venues were dark and quiet.

Four people (two in wheelchairs) pose with arms outstretched underneath a silver-and-blue airplane

Although our doors have reopened, we are still operating at a significantly reduced capacity. While The Henry Ford has not had a deficit in decades, we are projecting a crippling shortfall of $10 million to $20 million in our 2020 operating budget. But we have been through difficult times before, persevered and emerged stronger, and with your support we will do so again.

Woman in a dress and hijab kneels on a gravel path through a flowerbed with a beige stone cottage in the background

The outpouring of support we have received has been amazing. You have been there for us at each step, through donations, membership renewals, messages of support and, when we were finally able to reopen, visiting our venues again. Thank you! Supporters have donated over $400,000 to the Reactivate The Henry Ford Fund. It is great to see that many of these donors were contributing to us for the first time. Every gift is being matched by a longtime supporter of The Henry Ford, so these donations will have double the impact.

We still have a long way to go, and we can only do it with your help. Please continue to support us however you can — visit, renew your membership, donate, share on social media — every action helps. We are thrilled to have you back at our venues and can't thank you enough for everything you do to Reactivate The Henry Ford!

21st century, 2020s, The Henry Ford Effect, philanthropy, COVID 19 impact

We are truly living in unprecedented times. On Friday, March 13, 2020, The Henry Ford closed its doors due to the worldwide coronavirus pandemic. We did not open them again until Thursday, July 2—and even then, only on certain days, with many new guidelines in place about masks, social distancing, and capacity, to protect our visitors and staff. None of us predicted that we would remain closed for 16 weeks—but then, there is much happening now in the world that would have been difficult to predict.

One of the many unusual things that happened over that four-month period is that the most-viewed section of our website was our Digital Collections. While our online collections typically get tens of thousands of views each month, they’ve always fallen well short of our “Visit” section—until COVID-19 shut our doors. Between mid-March and late June, visitors viewed artifacts in our Digital Collections about 285,000 times. This whetted our curiosity about what artifacts people were looking at during our closure, and why—so we decided to put a list together and take a closer look.

Open car with green upholstered seat and visible mechanics
The Quadricycle was the third-most viewed artifact in our Digital Collections during our pandemic closure in 2020. / THF90760

Over half (58%) of the artifacts that were the most popular during our closure are also on the list of the most popular artifacts of 2019. Not surprisingly, this covers many of our national treasures and our visitors’ favorite artifacts, like the Quadricycle, the Rosa Parks Bus, the Lincoln Chair, and the Allegheny steam locomotive.

One group of artifacts that was not on last year’s list, but that was highly viewed during our closure (and since), is items related to the challenging history of race in America. Given the nationwide protests sparked by the death of George Floyd, many Americans are seeking to broaden their understanding in this area, which might explain this uptick in interest. A slave collar, a “Whites Only” drinking fountain, a Ku Klux Klan robe and hood, and an Emancipation Day photograph are all artifacts on exhibit in “With Liberty and Justice for All” in Henry Ford Museum of American Innovation illustrating this disturbing history—and all were sought out by hundreds to thousands of online visitors between mid-March and late June.

Collar with three tall prongs extending upward and heavy lock.
This slave collar was featured in an online article called “Why We Can’t Stop Thinking About George Floyd’s Neck.” / THF13425

Another group of items that seems pandemic-specific are documents and photographs from the World War II era. In George Washington Carver’s last agricultural bulletin, published in February 1942, he encourages Americans to consider wild plants (what many might call weeds) as an alternative to green vegetables, should the war cause shortages. In March, journalist Nicholas Kristof referenced our Willow Run expert set as an example of ramping up production in a short timeframe in a New York Times editorial about the coronavirus. Likely as a result, a B-24 Liberator bomber production flowchart and a photograph of a B-24 in flight made it into our top artifacts over this period. A “United We Win” poster speaks to both World War II and issues of race relations.

Black-and-white image of airplane flying over tall buildings.
Ford Motor Company’s fast ramp-up of B-24 Liberator bomber production during World War II provides insight on the ramp-up of coronavirus testing and treatment supplies in 2020. / THF251440

The last pattern we noticed was the popularity of artifacts related to recent films, at a time when many Americans stayed at home and increased their movie watching. Three auto racing photos—including the single-most viewed item during our closure, this photograph of race car driver Ken Miles at the 1966 24 Hours of Le Mans—demonstrate the continuing popularity of Ford v Ferarri, the 2019 movie about that very race. This letter, allegedly from Clyde Barrow to Henry Ford, has been popular ever since last year, when Netflix released The Highwaymen, a movie about the race to apprehend Bonnie and Clyde. During our closure, it was the fifth-most viewed artifact in our online collections.

Black-and-white photo of smiling man
This portrait of Ken Miles at the 24 Hours of Le Mans Race in 1966 was the most-viewed artifact from our Digital Collections during our closure. / LeMans06-66_441

It’s interesting to see patterns in views of our digital artifacts that map so closely to what has been going on in the world. To see if you can find any additional patterns we missed, check out the entire list of the most-viewed digitized artifacts during our COVID-19 closure here. And check out our Digital Collections for yourself—you might just find something there of value to you during these strange times.


Ellice Engdahl is Digital Collections & Content Manager at The Henry Ford.

2020s, 21st century, movies, digital collections, COVID 19 impact, by Ellice Engdahl, African American history

Antique car driving down a street festooned with balloons

This year would have marked the 70th anniversary of Old Car Festival, the longest running antique car show in America. While due to the COVID-19 pandemic, we currently can’t be immersed in the moving stories of the early automotive era, we didn’t want to miss the opportunity to celebrate our longest running and one of our most loved events in Greenfield Village.

Row of antique vehicles parked on green grass

Old Car Festival is more than just a car show. It’s an experience. It’s the detail that goes into the costumes and settings of the vignettes created by our staff that depict the turn of the century to the Great Depression. It’s the blues, jazz and Ragtime that you can hear throughout the streets and the dancing to go with it. It’s the delicious food offerings from our culinary team. It’s the sight and smell of more than 800 vehicles taking to the streets and taking over nearly every corner of the village.  All of it together transports our participants, members, guests and staff back to a time when these vehicles created their own roads.

Dancers in vintage costumes on concrete road with crowd watching

All of it wouldn’t be possible of course, without our wonderful participants who come year after year to take their cherished treasures out for a spin (or just for show in some cases), participate in games of skill out on Walnut Grove and share their favorite stories with those who pass by.

Two people in vintage car in foreground and another two in another car in background; additional cars in the distance

In addition to the 70th anniversary of Old Car Festival, this year’s event would have also celebrated the centennial of the 19th Amendment. Automobiles arrived just as women were making new inroads in the workplace and in civic engagement. It’s not too much to say that the car’s freedom of mobility made an important contribution to this social change. On September 10, our curator of transportation Matt Anderson participated in a special THF Conversations for our members on “Women behind the Wheel,” taking a look at how early American carmakers marketed to women and the role the car played on the road to suffrage. (The link to this video will be available here soon, or read about the same topic here.)

Five women wearing sashes and holding signs related to women's suffrage

We look forward to making more Old Car Festival memories soon. Until then, stay safe and have a great weekend--and if you want, explore round-ups from previous Old Car Festivals on our blog here.

Antique cars driving along concrete road

Melissa Foster is Senior Manager of Public Relations at The Henry Ford.

Michigan, Dearborn, 21st century, 2020s, Old Car Festival, Greenfield Village, events, COVID 19 impact, cars, car shows, by Melissa Foster

A historic base ball player slides onto a base while other players and a modern crowd looks on

Jump on the Weiser Railroad and take a tour of Greenfield Village and eventually, you’ll see a lush patch of grass behind Cotswold Cottage. It may just seem like an open field until you listen to your fellow passengers, as I did this past week.


“That’s where we watched the baseball game,” said one mother to her kids.

“Remember when we saw the Lah-De-Dahs play here? That was so cool!” said another family to each other. Then they are told that the season has been canceled, and a wave of disappointment hits.

Do we understand that it had to be done to ensure the safety of visitors, volunteers and staff? Sure. Does that make it any easier to accept? Not at all.

An historic base ball player in a white and red uniform throws a ball on a grassy field

During the second weekend of August, the attention of everyone is usually focused on this seemingly unassuming patch of grass behind Cotswold Cottage. Groups of people from all over the Midwest put on uniforms reminiscent of 1867, bring a bat they made themselves, leave their gloves at home and prepare for two days to relive the glory of their times. Visitors bring their chairs, find a spot on the hill with plenty of shade, pick up a free program, and keep track of the day’s results. The kids who come don’t see computer programmers, lawyers, government employees, or professionals. They see ball players that they want to emulate. The players sign an autograph and pause for a picture to help commemorate the occasion. Sure, we would love to raise a trophy, but the best reward is the sight of our spectators coming back day after day, year after year.

The historic base ball program here at The Henry Ford brings together families by giving them something familiar—with a twist. A children’s game played by men in knickers might gain a laugh or two until you see how hard they can hit the ball or catch it without the aid of a glove. The World Tournament of Historic Base Ball is the culmination of a season’s worth of work by our home clubs, the Lah-De-Dahs and Nationals, while at the same time welcoming in multiple other teams from around the Midwest. It’s a vital part of The Henry Ford’s summer lineup of events, because it demonstrates our strength in the living history field, tells the American story through ball and bat and shows our visitors how innovations turned a kid’s game into America’s pastime. 

Long, thin, wooden baseball bat with a small gold plaque on one end
Baseball Bat Presented to John L. McCord for First Prize at the World's Tournament of Base Ball, 1867 / THF8654

The original World Tournament was held in Detroit during the summer of 1867 (why the Lah-De-Dahs and Nationals play by the rules of that year). The hosts, the Detroit Base Ball Club, had an exciting 1866 and were hoping to make Detroit into a new Midwest hub of base ball (written as two words at the time) and to answer the question, “Who is the best team in the world?” At the conclusion, the Unknown Base Ball Club of Jackson, Michigan, won the first-class championship and earned $300 as well as a beautiful rosewood bat. Unfortunately for the Detroit club, 1867 didn’t pan out the way they would have liked, and the World Tournament would go into a 136-year hibernation.

An historic base ball player holds a bat ready to swing as another stands nearby and a crowd looks on

In 2003, the World Tournament was reborn here at Greenfield Village. The Clodbuster Base Ball Club of Ohio would win three of the first four events (2004 was rained out with no definitive winner other than “Mother Nature”). The Lah-De-Dahs would win their first crown in 2007 and then add three more titles in 2008, 2016, and 2018. The Saginaw Old Golds have won the most World Tournaments, with six total.

It is, however, a much larger event than just watching the games (though for many visitors, that is enough to keep them entertained). The Dodworth Saxhorn Band plays songs of the 19th century with instruments of the period. Kids can test their skills on the Village Green along with a hands-on display of the game of cricket, one of baseball’s forefathers. In recent years, there was a pop-up exhibit featuring artifacts, including the original rosewood bat won by the Unknowns in 1867, as well as modern trophies created by the Liberty Craftworks pottery team for presentation to that year’s winning teams.

A variety of wooden bats is piled intricately in the foreground, with bat boys and historic base ball players in costume nearby, and a crowd watching the game sits behind them

We may not be back this season but rest assured: To those disappointed fans who pass Walnut Grove on the train, we will be back! We hope you will be, too!

HUZZAH!


Jeff “Cougar” Koslowski is a volunteer with The Henry Ford’s Historic Base Ball Program.

Michigan, sports, Historic Base Ball, Greenfield Village, COVID 19 impact, by Jeff Koslowski, baseball

A look at accessibility at The Henry Ford on the 30th Anniversary of the Americans with Disabilities Act

sensory-friendly
S
ignage welcomes guests to a sensory-friendly day at Henry Ford Museum of American Innovation.

July 26, 2020 marks the 30th anniversary of the Americans with Disabilities Act (ADA). This landmark civil rights law seeks to guarantee equal access for people with disabilities to all areas of public life, including employment, government programs and services, public accommodations, transportation, and communications. Its purpose is to ensure that people with disabilities have the same rights and opportunities as everyone else.

Before the ADA, museums in the United States had varying levels of experience with, and approaches to, accommodating people with disabilities. However, after the passage of the ADA, museums started more consistently planning, budgeting for, and implementing facility improvements and accommodations to enhance accessibility for people with a range of abilities. Additionally, and especially in more recent years, museums have also begun developing and implementing more specialized accessibility programming for a wide range of audiences, oftentimes doing so in ways that go beyond the legal obligations of the ADA. Though there have been great strides made for accessibility at museums across the country since the passage of the ADA, there is still much work to be done. This blog post focuses upon our work toward enhancing accessibility at The Henry Ford, particularly the strides that we had been making prior to closing for the COVID-19 pandemic and how our work has continued to evolve since that time.

Our Offerings

rosa
A guest on a tactile tour of Henry Ford Museum of American Innovation touches the Rosa Parks Bus.

At The Henry Ford, we are committed to providing the highest-quality visit for each and every guest to the extent that we are able to do so. Since the passage of the ADA, we have incorporated accessibility considerations and improvements in a wide range of ways, including: making facility improvements, such as the addition of ramps into several of the historic buildings in Greenfield Village; providing accommodations, such as sign language interpreters; and – more recently – developing more specialized accessibility programming. To help ensure that the work that we are doing is benefiting those for whom it is intended, we rely heavily upon the insights and expertise of people with disabilities and organizations serving people with disabilities.

quiet-zone
A quiet zone set up during Holiday Nights in Greenfield Village in 2019 included calming lighting and sensory toys/fidgets. Quiet zones such as this are designed for use by individuals with autism spectrum disorder and sensory processing disorder and their families.

The audiences that we serve through our accessibility offerings include people who: have limited mobility; are blind or have low vision; are deaf or hard of hearing; are on the autism spectrum; and are living with dementia and assisted by their care partners. Our offerings are both onsite (such as wheelchairs and motorized scooters, noise-canceling headphones and earplugs, and a resting room for anyone who needs a quiet space) and online (such as social narratives for people with autism and a Memory Walk for people living with dementia and their care partners to do together).

dancing
Participants to a program for people living with dementia and their care partners at The Henry Ford learn ragtime dance steps from Greenfield Village presenters.

We have also developed an extensive array of specialized accessibility programs. For example, we offer sensory-friendly events for individuals who are on the autism spectrum that include such offerings as designated quiet zones, sensory-friendly maps showing areas with loud sounds and bright lights, noise-canceling headphones and earplugs, and exclusive access times to some of our events and exhibits. We also have held tactile tours over the past few years for people who are blind or have low vision, with opportunities to touch artifacts and models of artifacts, and Deaf Days with presentations interpreted in American Sign Language. And, monthly for the past three years, we have collaborated with the Alzheimer’s Association on a program for individuals living with dementia and their care partners. With all of our offerings, we aim to ensure that people with disabilities have access to the same opportunities as everyone else.

deaf-day
The front cover of a map created for a Deaf Day at The Henry Ford, which included the locations of sign language-interpreted presentations.

Adding New Offerings During the Time of COVID-19
Prior to the closure of The Henry Ford due to COVID-19 in March, we had a full slate of accessibility programs and events planned for the year. Sadly, as time went on, each of our scheduled programs was delayed or canceled. It became uncertain what these programs would look like when we reopened, particularly upon checking in with some of our audiences and hearing their hesitation about visiting in person. However, true to the spirit of the ADA, we aimed to still find ways to provide opportunities for people with disabilities even if the ways in which we would be providing these opportunities were different than before.

This is where virtual programming comes in, as joining the trend of other museums across the country, we began planning virtual accessibility opportunities in addition to onsite offerings. Our first foray into virtual accessibility programming was a program designed for people living with dementia and their care partners – an audience whose age puts them in a high-risk category, yet also an audience for whom isolation is prevalent, with few opportunities for enrichment and engagement. This program, which was themed around comic books and superheroes and designed to coincide with our new temporary exhibit, Marvel: Universe of Super Heroes, featured a string quartet of Detroit Symphony Orchestra musicians playing superhero music from their homes, which was synced together after being recorded separately. Though it was our first virtual accessibility program, the participants really enjoyed it. Moreover, virtual made the program even more accessible by allowing people to join from all over the country while also being safe and comfortable at their own homes. And, even though it was virtual, the conversation with and between participants was still quite lively.

Following the success of this program, we now have other virtual dementia programs planned. Additionally, we plan to start adding virtual accessibility offerings for other audiences as well, thus expanding upon our offerings and accessibility in ways that we could not have foreseen before COVID-19, but which – true to the original intentions of the ADA – will allow for people with disabilities to have the same access and opportunities as everyone else.

At the same time that we are continuing to plan this array of virtual programs, we are also enhancing our onsite accessibility through infrastructure improvements. For example, while The Henry Ford was closed from March to July, two new “companion care” restrooms were completed in Henry Ford Museum of American Innovation. These restrooms each have a height-adjustable adult changing table – the first time that we will have such an offering, in addition to a power-operated door for entry, toilet, sink, shelves, and a wide enough space for mobility devices such as wheelchairs and strollers to turn around. These restrooms have been in the works for a long time and we are excited to have them open and available for your next visit to The Henry Ford.

companion-care
Signage outside of a new companion care restroom mentions that the restroom is equipped with an adult changing table.

Looking Ahead
As we move ahead, we look forward to continuing to grow (and regrow) our accessibility offerings – both onsite and virtually – for all of our guests, while also ensuring that our offerings benefit those for whom they are intended. In doing so, we aim to stay true to the spirit of the ADA and the important foundation that it laid for guaranteeing equal access for people with disabilities. On this 30th anniversary of the ADA, we reflect upon that foundation, while also reaffirming our commitment to continuing to enhance accessibility for all of our guests, both now and into the future.

Caroline Braden is Accessibility Specialist at The Henry Ford.

COVID 19 impact, by Caroline Braden, accessibility

HandSanitizer-Group

The Henry Ford is committed to collecting artifacts that document the ways businesses demonstrated resourcefulness and ingenuity—both to address people’s needs and to remain sustainable—in the face of the COVID-19 pandemic. These bottles of hand sanitizer produced by West Michigan distilleries may be unassuming, but they have big stories to tell about local and national responses to the crisis.

Alcohol-based hand and surface sanitizer is an important tool for fighting the spread of viruses, in addition to hand washing and social distancing. As COVID-19 reached communities across America, hospitals and other healthcare organizations, charities, law enforcement agencies, and the general public began using far more hand sanitizer than ever before. Demand quickly exceeded the available supply.

Distilleries that produced beverage alcohol already had what they needed to make ethyl alcohol, a main ingredient in hand and surface sanitizer. In March 2020, the Food and Drug Administration and the Alcohol and Tobacco Tax and Trade Bureau announced policies that temporarily allowed beverage alcohol producers – with some restrictions – to begin making and distributing sanitizer immediately, tax free. Distilleries nationwide referenced World Health Organization guidelines, surveyed their equipment and supplies, and decided to retool to produce hand sanitizer.

In West Michigan, a hotbed of craft distilling, many distilleries shifted full-time to producing sanitizer or added it to their regular operations. COVID-19 had disrupted business as usual. Food and beverage sales had fallen as Michiganders, following state guidelines, stopped drinking and dining out. Selling hand sanitizer could help a distillery stay afloat—and even generate good press. But making it required additional resources and could limit beverage alcohol production, threatening a distillery’s bottom line. By and large, the choice to produce sanitizer was not about profit. Instead, the decision was about meeting a community need. When distillers heard about sanitizer shortages, they wanted to help. And when local groups and individuals learned that distillers might produce it, they reached out with hopeful requests. These stories from a selection of West Michigan distilleries showcase the resourcefulness, ingenuity, generosity, and care that has defined so many American businesses’ responses to the pandemic.

After the owners of Eastern Kille Distillery (Grand Rapids) closed their tasting room and cocktail bar, they decided to divert extra employee resources and excess production capacity to making hand sanitizer. According to co-founder Steve Vander Pol, the shift wasn’t easy – the distillery had to source unfamiliar ingredients (glycerol and hydrogen peroxide), locate suitable containers, and train staff in safe chemical handling and new production methods. Eastern Kille produced hand sanitizer for sale and partnered with a logistics company to donate thousands of bottles to essential workers. When its supply of raw materials dwindled after about a month of sanitizer production, the distillery returned to making beverage alcohol. Vander Pol expressed pride in the craft distilling industry for continuing “to help fill the gap in hand sanitizer supply.” Looking back on the experience, he remarked, “In a time when everything in the world felt crazy it was very nice to be able to use our business to help, even if it was just a small part of keeping people safe.”

HandSanitizer-WiseMen
Sanitizer produced by the gallon at Wise Men Distillery (photo courtesy of Wise Men Distiller)

The staff at Wise Men Distillery (Kentwood) overcame similar challenges in retooling operations to produce sanitizer – just as many large companies began seeking new sources for it. Wise Men ramped up production to fill huge orders from national companies, including Amazon, but also to meet a growing need for sanitizer across the state. The distillery donated hundreds of gallons to first responders and frontline workers in surrounding Kent County, and, almost immediately after general manager Tom Borisch learned about devastating floods in Midland County, more than 100 miles away, sent 600 more to support relief efforts there. Speaking with a local TV station, Borisch explained the distillery’s approach: “We’re going gangbusters trying to make as much as possible and trying to honestly sell it at a price where we can just stay open and keep doing it." He also expressed pride in his team and in broader efforts to endure the pandemic, saying, “it’s amazing to see what the world is doing... Everyone’s coming around each other. It’s good stuff.”

The day authorities eased restrictions on sanitizer production, Coppercraft Distillery (Holland) announced plans to donate thousands of gallons of hand sanitizer to organizations in need. The first delivery went to Holland Hospital, where healthcare workers were using four times as much hand sanitizer as usual. Within a few weeks, the distillery had expanded production, both to continue its donation program and for public sale. Coppercraft CEO Brian Mucci saw in the hand sanitizer shortage “an opportunity to step into a need, assist our community, and express our gratitude...” Production manager Shaun McLarty summed up the distillery’s decision for a local TV station, saying, “You can think of a million reasons not to do it – if it’s cost, or time, or labor – but the reason to do it outweighs that significantly."

HandSanitizer-LongRoad
Hand sanitizer production at Long Road Distillers (photo courtesy of Long Road Distillers)

At Long Road Distillers (Grand Rapids), with a shuttered restaurant and cocktail bar, hand sanitizer offered an alternative way to remain in business – and an opportunity for resourceful collaboration. Beginning with neighboring Mitten Brewing Co., and eventually working with several Michigan breweries, Long Road Distillers turned unused grain – destined to become beer before the pandemic – into hand sanitizer. Among those using its product, Long Road Distillers listed hospitals, nursing homes, grocers, logistics companies, and social service agencies. A video documenting the distillery’s collaborative efforts highlighted donations to the Grand Rapids Police Department and Metro Health Hospital. Reflecting on the partnership, Mitten Brewing Co. cofounder Chris Andrus remarked, “I hope that what we remember from this crisis is not the virus and the pandemic, but the extraordinary efforts that came about because of it.”

The kitchen at Bier Distillery (Comstock Park) had only been open a few weeks when owner John Bierling had to shut its doors to dine-in customers. To help drive food sales during the closure, he shifted from beverage alcohol to hand sanitizer production and began offering a free bottle with every takeout purchase. Soon, large-scale sanitizer orders rolled in from local organizations, and Bier Distillery pushed to meet the unforeseen demand. In a video explaining sanitizer production at the distillery, Bierling reflected on what had begun as a marketing opportunity: “Never in a million years would I have thought I would be making hand sanitizer. But, I like making alcohol – I like the process, I like the science behind it all.” The undertaking allowed him to redirect that passion to help the community. “I can apply all that knowledge and my technique and expertise,” Bierling said, “to making hand sanitizer – and hopefully keeping people safe.”

Like so many American businesses, large and small, these distillers acted nimbly and demonstrated resourcefulness to meet the challenge brought by the COVID-19 pandemic. They refocused skills, equipment, and operations to not only remain in business, but supply their communities with a crucial product.

Saige Jedele, Associate Curator, Digital Content at The Henry Ford, looks forward to sampling these distillers’ other products someday soon. She thanks Eric Hermann for his enthusiastic and invaluable support of this project.

healthcare, 2020s, 21st century, Michigan, COVID 19 impact, by Saige Jedele, beverages