We’ve said much on this blog about the Mustang, Ford vice-president Lee Iacocca’s sporty, affordable little pony car that targeted baby boomers and scored a direct hit. In the words of Ford’s memorable advertising campaign, the Mustang was “designed to be designed by you.” Depending on how you optioned it, your Mustang could be a cool-looking economy car, a Thunderbird-like personal luxury coupe, or a V-8 powered factory-built hot rod. It was a recipe for success, and customers bought more than 680,000 Mustangs in the initial 1965 model year.
With the Mustang racing up the sales chart, it was only natural that Lee Iacocca would want the Mustang literally racing. The car’s launch came in the midst of Ford’s “Total Performance” racing initiative, through which the company scored impressive victories in NASCAR, in endurance races, at drag strips, on rally courses, and even in the exalted Indianapolis 500. A few Mustang wins would add nicely to the publicity bonanza.
Iacocca turned to one of the foremost figures in American motorsport, Carroll Shelby, to make the Mustang into a credible race car. The good news was that Ford had a productive working relationship with Shelby already. His Shelby American shop was busy reworking Ford’s budding GT40 race car into a winning machine. The bad news was… that Shelby American was busy with the GT40. His hands already full with a prestige project, Carroll Shelby was reluctant to take on the Mustang. But Iacocca - ever the salesman - talked Shelby into the assignment.
At the time, in mid-1964, the most powerful engine available for the Mustang was Ford’s 289-cubic inch, 271-horsepower “Hi-Po” V-8 – known to fans as the “K-code” engine for its designation in the Mustang serial numbering scheme. These surely were impressive figures when compared to Mustang’s standard 170-cubic inch, 101-horsepower 6-cylinder engine – or even the basic 210-horsepower V-8 – but Shelby American did even better, modifying the “Hi-Po” engine to produce more than 300 horsepower. Having added power, Shelby’s team next subtracted weight by removing the Mustang’s rear seat and replacing the steel hood with a fiberglass unit. With the suspension suitably beefed up, the Shelby Mustang GT350 was born.
That name, incidentally, is a big part of the car’s lore. The “GT” came from “Grand Tourer” -- strictly speaking, a luxury performance car suitable for long-distance races, but simply associated with racing by the general public. The “350” was much more random. Apparently, Carroll Shelby grew tired of Ford’s long deliberations over his modified car’s name. He asked an associate to pace off the distance to a nearby building. It was about 350 steps, so a GT350 the car became!
Carroll Shelby had one more trick up his sleeve. If the Mustang was going to compete in Sports Car Club of America (SCCA) races, it was going to have to hold its own against more powerful Corvettes and more agile Jaguars. Thirty-six GT350s were further modified exclusively for competition. The GT350R (“R” for racing) had window glass replaced with lighter plexiglass, carpet removed, steel door panels traded for aluminum, and the front bumper replaced with a distinctive fiberglass apron to improve airflow to the radiator and reduce weight. The already potent engine was further refined to churn out better than 360 horsepower.
The GT350R dominated its class in SCCA’s 1965 racing season, taking five of six divisional championships, as well as the national championship. With the mission accomplished, and Iacocca satisfied, Shelby pulled his team out of competition for 1966, but other teams continued to win with the GT350R.
Fifty years later, the Shelby GT350 remains, to many fans, the ultimate Mustang. Given their low production numbers (only 562 GT350s were built for 1965, and just 36 of those were R competition vehicles), the cars command premium prices on the auction block -- on the rare occasions when they even cross the block. But they make for a fascinating sidebar in the history of Ford’s premier pony car.
Matt Anderson is Curator of Transportation at The Henry Ford.
Ford Motor Company, 1960s, 20th century, racing, Mustangs, cars, by Matt Anderson
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