Ford Rouge Factory Tour
Tour Map & Highlights
Legacy Theater
This multi-screen state-of-the-art theater plays a short film with remarkable archival footage telling the story of the Rouge. This fantastic story is sure to delight, inspire and amaze an audience of all ages.
Discover the Rouge’s history of innovation, from Henry Ford’s pioneering vision of vertical integration to current-day sustainable manufacturing. Witness stories of triumph, tragedy, and constant reinvention. Film includes rarely seen historic footage from our archives. Approximate time: 13 minutes.
Manufacturing Innovation Theater
Manufacturing Process Up Close
Manufacturing Innovation Theater
This multi-sensory film experience comes complete with vibrating seats, gusts of wind, and winking robots as you learn about the production of the award-winning Ford F-150.
With jaw-dropping special effects, from “floating” 3D laser projection mapping and high-energy audio to a breathtaking behind-the-wheel finale, you’ll see the manufacturing process up close, from concept to highway. This fascinating exhibit is for anyone who has an eye for innovation. Approximate time: 10 minutes.
Observation Deck
Take an elevator ride up to the best seat in the house for a panoramic view of the Ford Rouge Center complex and a spectacular way to see the Living Roof atop the Dearborn Truck Plant’s Final Assembly building.
View the Rouge’s environmental innovations: a naturalized habitat, porous pavement, solar arrays and energy saving photovoltaic panels. It’s an excursion into a realm where environmental innovation and industrial production work together. Variable time: 5-15 minutes.
Assembly Plant Walking Tour
Walk the elevated walkway above the Dearborn Truck Plant’s lean and flexible final assembly line, where the aluminum body F-150 is made. On the tour you'll see the complex web of equipment, robotics, parts delivery and skilled workers that can build one truck per minute at full line speeds.
Videos, signs, and interactive displays enhance the experience with educational content. Friendly staff stationed along the tour will help explain the process and answer any questions you may have.
Legacy Gallery
View historic vehicles made at the Rouge, including the groundbreaking V-8, the classic Thunderbird and the Mustang. Explore the stories and engineering behind these cars with interactive exhibits and kiosks.
The cars on display inside the Legacy Gallery include: 1929 Model A, 1932 Ford V8, 1949 Coupe, 1955 Ford Thunderbird, 1965 Ford Mustang, and a 2015 Ford F-150. Of course no trip to the Ford Rouge Factory Tour would be complete without a visit to our Factory Store located next to the Legacy Gallery.
Living Laboratory Walking Tour
Launched in the summer of 2008, the Living Laboratory Walking Tour lets you explore how an industrial brownfield became a flourishing ecological habitat. This unique naturalized area set in the midst of an industrial powerhouse is a model for environmentally responsible land use and redevelopment.
Living Roof
The Living Roof--at 454 square feet one of the largest in the world--is both environmentally and fiscally responsible. By collecting and filtering rainfall the Living Roof reduces storm water flowing into the Rouge River. The habitat for many birds, the roof also has a longer life span than conventional roofing.