Mopar Parts Sign, 1940-1960

Summary

This sign would indicate to potential customers that the service station used genuine "MoPar" parts, which were original equipment manufactured specifically for Chrysler vehicles. Short for "Motor Parts," the term MoPar has been in use since the 1930s.

This sign would indicate to potential customers that the service station used genuine "MoPar" parts, which were original equipment manufactured specifically for Chrysler vehicles. Short for "Motor Parts," the term MoPar has been in use since the 1930s.

Artifact

Advertising sign

Date Made

1940-1960

Creators

Chrysler Corporation. MoPar Division. 

Place of Creation

United States 

Creator Notes

Made for MoPar Division of Chrysler Corporation.

Driving America
 On Exhibit

at Henry Ford Museum in Driving America

Object ID

00.4.3753

Credit

From the Collections of The Henry Ford.

Material

Steel (Alloy)
Enamel (Fused coating)

Color

Yellow (Color)
Red
Blue

Dimensions

Height: 17 in

Width: 23.75 in

Thickness: 2 in

Inscriptions

Center: MOPAR / TRADE MARK / CHRYSLER CORPORATION ENGINEERED / PARTS Encircling outer edge: PLYMOUTH / DODGE / DESOTO / CHRYSLER / CHRYSLER MOTORS PARTS CORPORATION On hanging mount: D-13426 / MADE IN U.S.A.

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