DESIGNERS DISILLUSIONED WITH FAST FASHION LOOK TO CREATE A GRASSROOTS GARMENT INDUSTRY ONE CITY AND ONE HANDMADE SHIRT AT A TIME

Laura Lee Laroux is full of confidence, even though some peers say she shouldn’t be. 

Laroux, 36, moved to Bozeman, Montana, with seven sewing machines and 12 rolls of fabric in a U-Haul earlier this year, intent on making the rugged town at the northern foot of the Gallatin Range the new headquarters of her clothing line. She calls it RevivALL because she upcycles old materials into new garments, such as ruffled dresses fashioned from men’s shirts and hip bags revived from leather scraps bought from a recreational vehicle manufacturer. 

Laroux had been overly busy and underearning in her previous home of Eugene, Oregon, running a clothing boutique, co-producing a local fashion week and, in the snatches of remaining time, working on developing RevivALL. But then, like so many bold Americans, from the pioneers to Kerouac on down, she concluded that her destiny, her chance to leave the old muddle behind and pursue her dream full time, lay elsewhere. “I just got some kind of rumbling inside me that said I have to leave Eugene,” said Laroux.

But Bozeman, population 37,000, isn’t New York or Los Angeles, teeming with seamstresses, fashion buyers and media. Why does she think she can make it there?

The same could be asked of legions of other upstart fashion designers setting up shop in locales such as Lawrence, Kansas; Nashville; and Detroit, none fashion capitals likely to be featured on Project Runway.

Something is afoot.

The odds of upstarts breaking profitably into the $2.5 trillion international fashion business remain long, but American entrepreneurs like Laroux have been newly emboldened to try by a confluence of cultural and economic forces. These include an appetite among some activist consumers to opt out of the fast-fashion system; Web stores like Etsy that connect small makers to buyers everywhere; low costs in postindustrial American cities; the decline of New York’s garment district; and fledgling pockets of support for apparel startups by government and not-for-profit groups. The result of all this has been the growth — sometimes halting, occasionally stunted, but often encouraging — of grassroots garment industries across the American landscape. 

“Not all designers have to come to New York,” said Lisa Arbetter, editor of the influential fashion magazine StyleWatch, which has a per-issue circulation of 825,000. “Every line doesn’t have to be sold in Saks.” 

A LITTLE IS ENOUGH
It might seem counterintuitive, but the fact that 97 percent of the clothing sold in the United States is now made overseas, up from 50 percent in 1990 and 10 percent in the 1960s, has created opportunity for American makers. While Zara, H&M, Gap and Fast Retailing, the parent of Uniqlo, have annual sales of more than $74 billion combined, some of the fashion-forward want to wear clothes that a million other people aren’t also slithering into.

What’s especially sweet about the kind of apparel businesses those like Laroux are starting is that a little success can be enough. Their ambition is not to become the next Betsey Johnson or Yves St. Laurent, but merely to gain the satisfaction of earning enough money selling dresses made from shower curtains, cruelty-free handbags or bespoke belt buckles to quit their boring day jobs. 

“I’m close to making a living on my own stuff,” said Leslie Kuluva, who has seen sales of her line of LFK T-shirts printed in Lawrence, Kansas, rise every year since 2006. Kuluva says when she started, “I used to print them on my living room table and lay them out on the couch to dry, and cats would be walking all over them.”

Now, the “stuff” she creates in her professional print shop on East 8th Street in the college town includes men’s ties she buys at thrift stores and upcycles by printing clever designs on them, along with baby onesies and adult shirts she buys wholesale and unprinted from American Apparel, adds LFK logos to and sells at a profit of roughly $10 a garment. The line is carried at downtown shops such as Wonder Fair and Ten Thousand Villages eager to support local makers. 

MORE THAN A HOBBY
Of course, having one artist or even a dozen eke out a living printing shirts one by one is not on its own enough to jump-start the economy of a town or change fashion as we know it. The challenges in taking a step up from that by launching a relatively small national apparel brand are formidable, as would-be entrepreneur Lisa Flannery learned over the past few years. A veteran of two decades of toil in various roles at big brands in the Manhattan fashion business, Flannery attempted to start her own surfwear line. 

“You need serious capital for development and production; unlimited amounts of time for sourcing, designing and fitting,” Flannery shared in a long and deeply detailed gush during a short break from her current job as a technical design manager at a national clothing brand. “And a partner or really good friends and family to help you with the sales, marketing and PR, legalities and accounting, etc., because you need to handle design and production, which are really jobs for multiple people — if you can manage to handle that, then you confront massive minimums, which is why you need all of that capital — minimums on fabric, trims and the amount of units the factory will produce for you — most China factories want at least 3,000 units — otherwise you are making small lots locally at very high prices, which your potential customers scoff at because they are used to Forever 21/Zara/H&M prices. And then if you do manage to get some traction, you can bet someone is going to knock you off at a much lower price.”

Flannery ended up spending more than $10,000 and gave up when, after subsisting on four hours of sleep a night, her health started to fail. She’s not optimistic about the long-term prospects for Laroux and others. 

Such barriers to big dreams are why Karen Buscemi runs the Detroit Garment Group (DGG), a three-year-old nonprofit with an ambitious agenda. “We are trying to make Michigan the state for the cut-and-sew industry,” said Buscemi, a former fashion magazine editor. 

Funded by donors including two automobile seating manufacturers, the DGG offers as one of its five major programs a fashion incubator. It takes up to 10 fashion entrepreneurs; installs them in offices in Detroit’s Tech Town building; gives monthly workshops on making business plans; provides access to high-end design equipment for free; assigns seven mentors across legal, sustainability, sales and other fields; and, at the end of a year, sets up a showroom where retailers come and hopefully buy clothes and start a wholesale relationship with the incubees. Those not admitted to the full program can sign on as an associate member for $100 a month to use the high-end printers, pattern-digitizers and other machines to create a fashion collection.

DGG’s apprenticeship programs in pattern-making and sewing machine repair promise to help convert the unemployed into garment workers. (DGG’s certificate classes in industrial sewing are offered at a few schools, including Henry Ford College in Dearborn, which is not affiliated with The Henry Ford.) Meanwhile, DGG is working with a variety of state agencies to establish a full-blown garment district, taking advantage of the decline in New York, where the district, due to high costs and foreign outsourcing, is a shell of its old self. Los Angeles has already shown it can be done, becoming a new apparel-making center.

The idea could very well work in Detroit, too, said StyleWatch editor Arbetter. “They are training people in a manufacturing skill that dovetails into the history of that town as a manufacturing center, and by doing that, they are creating businesses and creating jobs. It seems that particular city is ripe for this.” 

One key, Buscemi said, is starting small by helping young designers find stable footing. “They want to come out the door from college and be entrepreneurs,” she noted. “But unless you have had experience, how are you going to do that and turn it into a real business rather than a hobby you are doing on the side?”

A COMMUNITY WITHIN
Apparel brands can change a city. In Nashville in 2009, the jeans shop Imogene + Willie opened in a former gas station on 12th Avenue South. Its informal vibe, with cool folks lounging on couches next to stacks of blue jeans and thick belts — a few doors up from the famed guitar shop Corner Music — helped establish a neighborhood aesthetic.

As co-owner with her husband, Carrie Eddmenson explains in the brand’s online statement: “The way Matt and I operate has always involved a mix of uncertainty reinforced by intuition, call it a gut feeling.” 

The words could be a manifesto for Nashville, where guts, gut feelings and flights of inspiration have for a century oozed through the city’s honky-tonk veins, only recently spilling out into creative fields beyond music.

Although the jeans are made in Los Angeles, the store’s bustling neighborhood, now known by the hipster moniker “12 South,” is one of the emblems of Nashville’s ferocious resurgence. Chef Sean Brock credits the city’s apparel scene for his decision to open a Nashville outpost of his award-winning restaurant Husk. “I came back to visit friends,” Brock said, moments after slicing a local ham for thrilled patrons in the dining room last winter. “And there was just a buzz. People were coming from New York and LA to do things like make leather belts.”



In Bozeman, Laroux has identified what there is of a garment industry and has taken steps to become a part of it. There are companies producing backpacks there, and Red Ants Pants, a brand that is like Carhartt for women, is headquartered in Bozeman. Even though not all of these companies produce apparel in Montana, their presence, Laroux figures, means there must be expert seamstresses, fabric cutters and other production people around, some of them likely willing to take second jobs for an ambitious, youngish designer. 

In her first 10 days in town, Laroux met with a woman who runs a coworking space and a screen-printing business, another who has a clothing boutique and another, Kate Lindsay, who founded Bozeman Flea, a market for artists and makers. Laroux’s goal is to start earning $50,000 annually, after expenses. Some of that income may come from selling patterns for her dresses for $10 each via websites such as Indiesew; some from showing at an upcoming fashion event in Helena, Montana, and at Bozeman Flea; some from opening a local shop with other designers; some from sales of sock garters on the e-commerce maker superstore Etsy; and some, perhaps, from catching the fancy of a buyer from a national retailer looking for a unique American-made product.

The extra bedroom in the faux colonial she rents with friends, her share being $600 monthly, has become, for now, a design studio and sewing room. Not for long, Laroux said. “In three months, in my ideal world, I would have this little storefront I’ve been looking at downtown, with my studio in the basement and three other designers that have studio space, and we take turns running the shop.”

Long ago at fashion school in New York, Laroux had a burned-out professor who told the class none of them were ever going to really make it as designers. “’You’re just going to be getting coffee for people at design houses,’” she recalled him saying, acting as if administering this dose of reality was a favor.

Maybe it was. He made her angry, and now she’s making her stand, assembling a fashion posse. 

By Allen Salkin for The Henry Ford Magazine. This story ran in the June-December 2016 edition.

21st century, 2010s, women's history, The Henry Ford Magazine, Michigan, making, fashion, entrepreneurship, Detroit, design, by Allen Salkin

Photo courtesy of Ford Motor Company Archives.

Restored architectural gem stands out in its industrial space
You don’t usually associate large manufacturing factories with architectural beauty. Sightseers at the Ford Rouge Complex’s glass plant, however, might be inclined to think otherwise.

This plant looks different. No concrete, only rivets and steel. From inside, the high roof and floor-to-ceiling windows create an unusually airy, spacious atmosphere. Natural light can’t help but stream in, creating a softness and easy glow.

Designed by famed American industrial architect Albert Kahn, the Ford Rouge’s glass plant was built in 1923 as an automotive glass-production facility. “It was about achieving volume,” Don Pijor, launch manager at the Dearborn Truck Plant and site expert for the glass plant, said of the building’s original design. “This space was built with steel columns riveted together, which gives it much more usable real estate.”

In the late ‘90s, the 40,000-square-foot building was taken out of the complex’s production equation, its sweeping windows covered with aluminum and its new primary purpose as a warehouse. 

When the restoration process began in the mid-2000s, the original intent was to transition the building into office space. Pijor later helped persuade Ford Motor Company leadership to put the plant to better use as a prove-out and employee training building for the Ford F-150, the truck built at the Rouge’s Dearborn Truck Plant.

Careful decisions were made at every corner during the restoration. The building’s window glass, for example, had come from Europe, so the restoration team reached out overseas to the original manufacturer for the glass to replace the windows. Entry doors to a fire station that was part of the building’s layout were also replaced to replicate those of the original specs.

“It’s beautiful,” Cynthia Jones, The Henry Ford’s Ford Rouge Factory Tour manager, said of the glass plant today. “There’s lots of natural light, and even though the fire station doors are in an area the public doesn’t see, restoring them showed respect for the continuing history of the site.”

Today, the glass plant is a house for innovation, used for prototyping by Ford engineers and designers. As a result of its newfound purpose, the building’s glass at the lower levels is frosted so outsiders can’t see the confidential work being done inside.

Said Jones of balancing the building’s historical integrity with its modern uses, “When you’re making choices about restoring buildings, you look at product — what is it we’re making at this place and what does it need? You’re also employee-driven because if they can’t do their job well here, changes have to be made. Third, how does it affect the area around it? I think this site has that balance.”

Though the effectiveness of the plant’s current functions are at the forefront of any decision-making about its form, preserving its history is meaningful for the people who work there as well as for posterity. Added Pijor, “To sit in this space and watch flaming ore cars go by, it’s as if it has been like this for 100 years.”

Ford Rouge Glass Plant, 1927. THF 113886

National Historic Landmark
The Ford Rouge Complex was designated a National Historic Landmark in 1978.

The rare designation (with just 2,500 historic landmarks nationwide) usually restricts future changes to a site. The Ford Rouge Complex, however, is recognized as remaining in continual operation, which means the designation can be maintained even as the site continues to evolve.

“It’s important for the public to be aware” of the designation, said Jones. The designation is marked at the complex’s entry with a plaque and a statue of Henry Ford.

Summer 2015 marked 100 years since Ford started acquiring the property which the Rouge now inhabits. “We’re carving out space within this giant industrial complex to recognize its history and the history of the hundreds of thousands of people that have been employed here,” said Jones.

Michigan, Dearborn, 21st century, 20th century, manufacturing, glass, Ford Rouge Factory Complex, Ford Motor Company, design

Architects for social impact look, listen and then create experiences that restore community, human dignity and eventually evoke change



Many architects today are discovering that success doesn’t necessarily depend on talent, vision or how you apply learned design practices in the real world. Much of one’s success, in fact, relies on an ability to listen to and empathize with the needs of the community you’re trying to serve. And oftentimes, these needs aren’t simple, pretty or cut-and-dried. 

Architect Michael Maltzan faced such a situation when he was brought on board to build an apartment building in downtown Los Angeles for the homeless. While many of today’s homeless shelters and low-income houses seem drab and without character or aesthetic beauty, Maltzan’s Star Apartments is just the opposite. The striking modular shaped structure adds visual impact to the neighborhood. And while most homeless housing is focused on the much-needed concept of basic shelter — without extra amenities or attention to detail — Maltzan’s design includes a community space with a state-of-the-art kitchen, an edible garden, exercise classrooms, art studios and a basketball court built on the top level of what was once a parking structure.

“I feel that carefully thought-out designs can contribute to a person’s rehabilitation,” said Maltzan, who understands the power of shelter and safety to help transform a life from uncertain to hopeful. “Whether it’s a single-family home, a museum or a school, you have to bring your highest level of design and focus on what makes the individual program unique."

Residents of Star Apartments describe the feeling of having what most overlook everyday — a front door with a lock, a doorbell, running water — as life altering. 

Kenneth Davis is a peer counselor at the Skid Row Housing Trust, which built Star Apartments in 2013. He is also a resident of the complex. “Once I moved in and closed my door, my life flashed before me,” said Davis, who had to transition from a life behind bars and then on the streets to living in his own apartment. “At 49 years old, I finally had my own closed door. This made me feel as safe as others in society. It was phenomenal to hear my doorbell. It was music to my ears. The effect my home had on me: It gave me tranquility. I did not want to go backwards in life ever again.”

Davis returned to school and completed a drug and alcohol studies program and became certified as a mental health peer specialist for the Skid Row Housing Trust. Actions, he said, that are a direct result of having a place he could call home. “I see the same effect of permanent, supportive housing in residents. Eyes glowing in the groups that I facilitate, eager to participate from a good night’s sleep on a soft bed. I’ve seen mental illness and addiction addressed and tackled daily because of the power of a locked door.”

Add in the fact that the Skid Row Housing Trust also provides on-site access to health care and job training services, and that makes Star Apartments, as well as the trust’s two-dozen other buildings, a successful working example of design for social impact.



CONNECT, CREATE, CHANGE
This idea that the people you are designing something for have a voice that needs to be heard before you start creating is at the heart of the social impact movement seeping into the world of modern architecture. The notion that improving living conditions and preserving a sense of community for everyone should be paramount before a design is drawn or a foundation laid.

Some of the most mainstream examples of design for social impact do not necessarily tackle such hardhitting societal issues as homelessness, either.

Celebrating its fifth anniversary in San Francisco, Pavement to Parks has made a commitment to converting underutilized street space into urban parklets and plazas that help foster neighborhood interaction, support local businesses and reimagine city streets. Most are temporary interventions, but some, such as the Jane Warner Plaza at Castro and Market streets designed by Seth Boor of Boor Bridges Architecture, have become permanent neighborhood fixtures.

The temporary spaces often occupy parking spots and underused curb space, and add much-needed friendly, colorful and quaint public gathering areas in what might
otherwise be a concrete-centric landscape. The Ocean Avenue Mobile Parklet, for example, made its way up and down San Francisco’s Ocean Avenue, spending six months at one location before it moved to the next.

Designed and built by public high school students who are architecture interns at the Youth Art Exchange in San Francisco, the parklet project introduced students to the philosophies of social impact design to connect community, create commerce and beautify the neighborhood.

In San Francisco’s Outer Sunset District, the Noriega Street Parklet replaces three diagonal parking spots. The unique shape of the space gave designers the opportunity to create two separate, usable areas well suited to the diverse groups they knew made up the community. One is larger and more open for children, strollers and owners and their pets. The other is more protected and intimate for the quieter and older crowds.

In contrast to the Noriega Street Parklet’s angles and sharper edges is the whimsical, elongated design of the Sunset Parklet on Judah Street. If studied close enough for long enough, it looks somewhat like an ancient Viking longship, with modern-day addons, of course, such as a bike rack. Developing the spaces between a business and the street to help make cities more livable: What was once a guerrilla idea has become institutionalized with endless opportunities for access and inclusion.

Parklets are now popping up everywhere, from college campuses in Iowa to spaces across the world in Chile.

LISTEN, OBSERVE, UNDERSTAND
On the more serious side of design for social impact is architect Liz Ogbu of Studio O, who has personally created an entire practice revolving around solving social issues through human-centered design practices. Actively involved in shaping some of the world’s leading public interest design nonprofits, Ogbu is part of the inaugural class of Innovators-in-Residence at IDEO.org, the sister nonprofit of the international design firm IDEO, which supports spreading human-centered design to improve the lives of low income communities across the globe

Ogbu has designed everything from thought-provoking exhibits and resource spaces for day laborers to public sidewalk plazas. She takes great inspiration from the concepts shared by pioneer architect Le Corbusier, who once said, “A house is a machine for living in” as well as “The home should be the treasure chest of living.”

“I have been on this long journey of linking up what is normally taught as architecture and design to the physical and tangibles of the containers in which people live their lives,” Ogbu said. “I want the process to be more active. I want to create more than just the container, giving people more agency to be able to shape it.”

Most recently, Ogbu found herself tackling how to upgrade sanitation services for residents of a remote village in Ghana. While she was there, she observed men, women and children often standing in long lines for public toilets. “We spent a week just talking to the people in their homes,” said Ogbu. “We talked to moms, pastors in churches, staff while they worked, in order to understand what their lives were like in general.”

At the end of this information gathering, Ogbu helped formulate plans to increase access to a pay toilet system in public spaces that would aid in the sanitation issues and generate much-needed revenue.

“The heart of human-centered design is the idea of empathy. It is important to take the time to listen, observe and understand people,” said Ogbu. “Just because someone is poor does not mean that they do not have desires and aspirations.”

Ogbu stresses the value of listening to the challenges and responding with designs that solve problems. “Developing deep empathetic skills and including people as part of the process of design is not social design, it’s just good design,” she added. “Whether you are building a gorgeous tower being paid for by a multibillion-dollar company or working on a toilet project, you are always trying to preserve the beauty of the project and the people it serves.”

By Julie Wolfson. This story originally appeared in the January-May 2016 edition of The Henry Ford Magazine.

home life, The Henry Ford Magazine, by Julie Wolfson, women's history, African American history, design

It is difficult, and a bit foolhardy, to identify any one car as being the most significant in the history of the American automobile industry. That said, the 1896 Duryea Runabout has a better claim to that title than most. It is the first series-produced automobile made in the United States. While just 13 copies were built, they were just that—identical copies as opposed to singular prototypes or custom orders. Only one of these pioneering vehicles survives today—and it is part of The Henry Ford’s collections.

Brothers Charles E. and J. Frank Duryea typified the mechanically-minded experimenters who built the first American automobiles. Charles entered the bicycle business in 1888, initially in St. Louis before moving to Peoria, Illinois, and then Washington, DC. The younger Frank joined his brother not long after graduating high school in 1888. The brothers were bitten by the auto bug after reading an 1889 article in Scientific American on the pioneering work done in Germany by Karl Benz. After relocating to Springfield, Massachusetts, the Duryea brothers set out to build their own automobile. Continue Reading

engineering, design, making, Henry Ford Museum, Driving America, cars, by Matt Anderson

The Henry Ford receives inquiries from around the world and from all types of individuals and organizations about the contents of our collections. Recently, we were approached by Christian Dior Couture about the Dior garments, accessories, and drawings we hold. As we investigated and located these items, we digitized many of them, including this 1950s pillbox hat owned and worn by Elizabeth Parke Firestone. Now anyone can view dozens of Dior-related artifacts on our collections website. And while we’ve digitized all the Dior design drawings that relate to specific garments in our collections, we hold dozens more Dior drawings, which we’ll be digitizing over upcoming months—so be sure to check back for even more high fashion in our digital collections.

Ellice Engdahl is Digital Collections & Content Manager at The Henry Ford.

Europe, 20th century, hats, fashion, drawings, digital collections, design, by Ellice Engdahl

At Maker Faire Detroit 2015, the “Mothership” will descend into The Henry Ford Museum. Created by the Detroit collaborative group, ONE Mile, the Mothership looks like a lunar lander, acts as a mobile DJ booth—but is also so much more. Kristen Gallerneaux, our Curator of Communications and Information Technology, caught up with the group to ask them a few questions about their project.

Can you explain what the Mothership is?

The Mothership is a Parliament-Funkadelic inspired mobile DJ booth, broadcast module, and urban marker designed to transmit cultural activity from Detroit’s epic North End. Channeling Ancient African material culture and Afrofuturist aesthetics, the deployable pod energizes underused sites, creates a sense of place, and helps signal that Detroit’s creative prowess is powerful and uninterrupted. But most simply it’s an object, one that people can identify with. Stationed without programming, it’s a mini-monument. Ajar and pulsating with music, it reveals a DJ and accompanies a broad spectrum of public events, performances, and community gatherings. Add smoke machines and colored lighting, and the Mothership creates the impression of having “just landed”. Continue Reading

design, music, Michigan, Detroit, Maker Faire Detroit, making, by Kristen Gallerneaux

In a recent post on our blog for National Space Day, Digital Access & Preservation Archivist Brian Wilson highlighted a few concept drawings created by the Sundberg-Ferar industrial design firm, in conjunction with Lockheed and NASA, in the early 1980s. As Brian notes, these drawings of a manned space station “considered how the astronauts would perform normal earthbound tasks in the tight quarters of the space station, including the need to exercise, bathe and sleep, and how a near-zero gravity environment would affect those tasks.” The drawings shown here, for example, demonstrate how dining might work in space. If your interest is piqued, you can now browse a couple dozen more of these newly-digitized drawings on our collections website.

Ellice Engdahl is Digital Collections & Content Manager at The Henry Ford.

by Ellice Engdahl, space, drawings, digital collections, design

It's usually a safe bet that when someone asks us, "Do you have FILL IN THE BLANK in the collections at The Henry Ford?" odds are pretty good that we do. Today is #NationalSpaceDay and, as you guessed it, we've got space-related artifacts in our collections to share. Digital Access & Preservation Archivist Brian Wilson took a look in our archives and found these designs from Sundberg-Ferar. Take a look. - Lish Dorset is Social Media Manager at The Henry Ford.

In the early 1980s, Detroit-area industrial design firm Sundberg-Ferar, Inc. worked with the Lockheed Corporation and NASA to develop concepts for a manned space station.

Through a series of drawings, including those shown here, Sundberg-Ferar illustrated what life in space could be like for astronauts aboard the station.

The designers considered how the astronauts would perform normal earthbound tasks in the tight quarters of the space station, including the need to exercise, bathe and sleep, and how a near-zero gravity environment would affect those tasks. For example, the shower design features a retractable toe restraint in the floor, while the treadmill uses a waist belt to keep the user in place.

In addition to the space station renderings, our collection of Sundberg-Ferar material includes their work on designs for a variety of other transportation and travel vehicles dating from the 1960s-1980s, including supersonic transport and large passenger jet planes, commuter trains, and rapid transit rail cars used in San Francisco, Washington D.C. and Atlanta.

Brian Wilson is Digital Access & Preservation Archivist at The Henry Ford.

by Brian Wilson, by Lish Dorset, space, drawings, design, archives

The Henry Ford has an active program through which we loan artifacts from our collection, particularly those that we are not actively displaying, to other museums and institutions. We currently have more than 200 objects out on loan, and we digitize each object before it leaves our campus. This week, we’ve digitized a couple of renderings of the Lincoln Futura, including this one. These drawings will be included in a short exhibition at Lawrence Technological University in Southfield, Mich., along with an already-digitized scale model of the Futura from our collections, beginning in mid-April. If you’re in the metro Detroit area, be sure to check out these artifacts at Lawrence Tech, and if you’re not, keep an eye on our collections website to see what other treasures from Henry’s attic are going on loan.

Ellice Engdahl is Digital Collections & Content Manager at The Henry Ford.

events, Michigan, design, Ford Motor Company, 20th century, 1950s, drawings, digital collections, cars, by Ellice Engdahl

Amelia Earhart. We know her as a famous aviatrix—the first woman to fly solo across the Atlantic in 1932 and the daring pilot who disappeared attempting an around-the-world flight in 1937.

But long before the celebrity fashion brand frenzy of more recent decades—think Jaclyn Smith, Jessica Simpson, Mary-Kate and Ashley Olsen, Jay Z and countless others—Amelia Earhart had her own fashion line.

Yes, the motivation was to make money. Not to support a lavish lifestyle, but to finance her true passion—the adventure of flying. Continue Reading

Heroes of the Sky, Henry Ford Museum, women's history, flying, fashion, entrepreneurship, design, by Jeanine Head Miller, aviators, airplanes